The iPhone 17 is coming, and it's caught the attention of both the internet at large and the Creative Bloq team for one primary reason: its design.
Years of near-imperceptible, almost impossibly minute changes to the design of each respective generation of iPhone have led many, both among the tech press (me included) and the public at large, to bemoan Apple's apparent lack of ambition and aversion to risk when it came to product design.
