Depop has already changed the way people shop in real life, but now the company is seeking to expand its influence virtually through a collaboration with The Sims 4. Digital clothing, designed by real-world Depop sellers, will be available to players within the game’s local thrift store and boba hangout, aptly named ThrifTea. Like a real thrift store, a limited number of pieces will be available, meaning players should grab the items they want before they disappear.
After purchasing their desired looks, players are encouraged to become “Simfluencers” by showing off their outfits to increase their value. Simoleons, the currency used within The Sims, can also be earned by reselling the clothing within a new in-game Trendi app inspired by Depop’s own platform. The features are supposed to reflect how young people are sharing and consuming fashion today, a press release said.
