The WRC is at a critical crossroads as it strives for growth – in terms of manufacturers competing and widening its fanbase – to realise its huge potential. When it comes to spectacular motorsport, few can rival what the WRC can deliver thanks to the superhuman talents that tackle the world’s most challenging roads in the most diverse of environments. Be it snow, gravel or asphalt, come rain or shine, it’s a sight that, at times, is barely believable.
But there is no hiding from the fact that forward-thinking changes are required in technical, sporting and promotion facets. A top-tier entry list struggling to reach double figures with Toyota, Hyundai and Ford, represented through M-Sport, is perhaps the clearest visible indication that action is required. Drivers, teams, the promoter, the FIA and fans all agree on this point.
