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DARK SECRETS: The wiener that broke the internet yeah that was us | Vintage Vibes

Axe Internet Lynx Mexico City World Cup Unilever United Kingdom Berlin Fifa World Cup 2026 London

Turns out the world's most famous wiener is a stunt from fine fragrance brand AXE

MEXICO CITY, NEW YORK, LONDON and BERLIN, June 18, 2026 /PRNewswire/ -- AXE (known as Lynx in the UK) reveals it was behind the mystery wiener man spotted all over Mexico City during the FIFA World Cup 2026™ Opening Ceremony Week. And yes, he really was the most irresistible man at the tournament.

Axe tricks the internet with mystery wiener couple at FIFA World Cup 2026™ for ‘Smell your best when you look your worst’ campaign (Credit: Getty)

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