
The sweeping rise of AI and AI art and video in particular has left many artists reeling, struggling to square the circle of how to create art in a new era where, perhaps, an AI can do it all. It didn't help that AI got where it is off the backs of the work of creatives.
Freepik CEO Joaquin Cuenca Abela is candid about the industry’s missteps. "Honestly, part of the blame is on us, the AI industry," he says. "We trained models on everything under the sun. The outcome was unknown. But it worked. And now we have to rebuild trust."