
Salesforce (CRM) made headlines in late May when the tech giant announced an $8 billion deal to acquire Informatica (INFA), a leader in cloud-based data management.
The move wasn't just about bulking up Salesforce's enterprise software portfolio – it was also a strategic play on artificial intelligence (AI). Bloomberg reports that International Business Machines (IBM) was also in the running for the deal, highlighting just how competitive the AI space has become.