Toyota Motor Thailand expects its car sales to rebound following a slight decrease last year to record growth of 18.5% to 284,000 units in 2022 and looks forward to electric vehicle (EV) development by making Thailand its major production base for EVs.
The Japanese automaker, which commands a 80% market share in Thailand's EV segment, plans to introduce a "bZ" (beyond Zero) car model, which is a battery electric vehicle (BEV), to the country later this year. The bZ concept incorporates the desire to provide customers with value that exceeds mere zero emissions.
