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Marie Claire
Marie Claire
Lifestyle
Gabrielle Ulubay

HISTORICAL FACTS: Virtue labs new launch promises to reverse breakage - Caught on Camera

Virtue Labs hair serum.

With every season comes new challenges in haircare: The sun, salt, and chlorine of the summer wreak havoc on your strands, while the wind and cold, dry air can be equally as damaging, resulting in breakage, split ends, and frizz. For that reason, it's essential to find a go-to product (or a few) sure to heal damage and prevent more from ensuing. But with all the options on the market, how does one know what to choose?

"Being in the industry for almost thirty years, and dealing with all of my clients and seeing so much damage—there needed to be something that truly repaired hair and reversed damage," says Adir Abergel, celebrity hairstylist and creative director of Virtue Labs. "A lot of the products that were out there were coating it and not repairing the damage."

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