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The Independent UK
The Independent UK
Business
Erin Keller

BIZARRE: Walmart redesigns its great value brand for first time in 10 years to reflect changing shopping habits - What They Never Told You

Walmart is giving its Great Value brand a makeover, marking the biggest update to the private-label line in more than a decade as it tries to modernize how the budget grocery staple looks and feels both in stores and online.

The changes will affect nearly 10,000 food and household products, with a gradual rollout planned over the next two years. Customers will first see the updated packaging on salty snack products, Walmart said in a news release Wednesday.

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