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AAP
AAP
Politics
Poppy Johnston

UNCOVERED: Weak festive spending tipped after black friday rush - The Untold Story

Tightening household budgets drove shoppers to November sales and not traditional December bargains. (Bianca De Marchi/AAP PHOTOS)

Cash-strapped shoppers snapped up discounted gifts during the Black Friday sales, bringing spending forward and leading to a muted December for retailers.

Australian retail sales plummeted 2.7 per cent in the final month of 2023, more than unwinding the 1.6 per cent rise fuelled by the snowballing popularity of the Cyber Weekend sales.

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