
The recent success of the Netflix show Adolescence has drawn attention to misogynistic rhetoric and how it spreads online. Safeline, an organisation supporting survivors of sexual abuse, has warned that terms like “high-value” and “low-value men” (also described as “alpha” and “beta” men) are being used to radicalise boys, drawing them into embracing such rhetoric.
Last year, Elon Musk shared a post that argued only “high T alpha males” – men with high testosterone levels – can think freely and are most qualified to lead and govern. Relevant here is the reach of influencers like Andrew Tate, a self-described misogynist who, with his brother, is now facing 21 charges in the UK including rape and human trafficking, all of which they deny.