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Rebecca Koncienzcy

FORGOTTEN HISTORY: What time does amazon prime day 2023 start - The Untold Story

Amazon Amazon Prime Day Amazon Prime Day 2023

Many will be hoping to get their hands on some reduced tech this week as it is Amazon Prime Day.

Despite the name, the 'day' this year actually takes place over Tuesday, July 11 and Wednesday, July 12. There are lots of deals that have already started with the price of the Echo Dot being cut to £21.99 and Fire Sticks being discounted to £24.99.

But you may be wondering when the main deals begin so you can set your watches. This year, Amazon's main deals will go live from midnight tonight (Monday, July 10) and carry on into the early hours.

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