The fast-food chain announced Tuesday that it’s reviving the Shamrock Shake in anticipation of St. Patrick’s Day. To help promote the drink, McDonald’s is recruiting Uncle O’Grimacey, Grimace’s Irish uncle who hasn’t made a public appearance in over 40 years. Uncle O’Grimacey was first introduced by the chain in 1975 to promote the then-newly released Shamrock Shake. This time around, he’s coming out of retirement to reunite with his nephew “for the first time in decades,” according to McDonald’s.
“This Shamrock Season celebration came to life when Grimace stumbled upon his family’s original Shamrock Shake recipe,” McDonald’s wrote in a press release obtained by TODAY. “That discovery sparked Grimace to reconnect with his vibrant, joyful, and generous uncle, Uncle O’Grimacey.”
