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Fortune
Fortune
Ben Weiss

HISTORICAL FACTS: Why might amazon be interested in nfts - The Untold Story

Amazon logo illustrated in cartoon style with polka dot backgroud. (Credit: Illustration by Fortune)

Jeff Bezos’s tech giant is omnivorous. Originally an online retailer, Amazon has expanded into web hosting, groceries, and—most surprisingly—health care. And as of last Thursday, the trillion-dollar behemoth was rumored to be making a play for the NFT market.

The details are fuzzy, but Amazon plans to launch an NFT initiative in the spring, per four anonymous sources who spoke to Blockworks. A spokesperson for Amazon declined to comment, and Fortune was unable to independently confirm the report.

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