Zen Corporation Plc, the operator of restaurant chains such as Zen, AKA and Tummour, is expanding its business to ready-to-eat meals, as a part of efforts to strengthen its business over the long term.
Siruwat Chatchawan, the company's chief commercial officer for Thai brands, said the firm has partnered with Charoen Pokphand Foods (CPF), the SET-listed flagship of food and agribusiness conglomerate CP Group, to develop a new ready-to-eat meal called "CP-Tummour Mae Noi Traditional Chicken Rib". The product was launched last month and is now available at over 13,000 7-Eleven convenience stores.
