Zenless Zone Zero adopts a zesty Hi-Fi Rush/Jet Set Radio Future style of neon-accented sci-fi urbanism. This is a place where skateboards are a decorative item, born-to-become-merch bunny-robot mascots wander the streets, and lots of dialogue is delivered via DM. It's all a stylishly meaningless pushback on glossy businesses with political power: The graffiti is superficially artistic but has nothing to say, and the gigantic tech company sets up shop and then gives out neat trinkets. Corporate military-like officers might be quite nice and helpful, actually.
Zenless Zone Zero is a reskinned revenue stream designed to target a similar-but-different audience to MiHoYo's other unstoppable gacha-style games Genshin Impact and Honkai Star Rail. It's been created to capture a gap in the market.
