People looking for fresh lobster know where to go on Cape Cod. For 50 years, third-generation fisherman Jon Tolley has welcomed customers to his Yarmouth home, where he offers the day's catch. His father did the same thing at the same home, using a home-based business model that Tolley's grandfather pioneered in 1930 at a different location near the Bass Hole boardwalk.
The town of Yarmouth should celebrate this entrepreneurial spirit, and yet, the town ordered Tolley to cease and desist operations in March 2025—weeks before the start of a new season.
The reason has nothing to do with public health, safety, sanitation, or environmental concerns. Tolley has commercial fishing and retail licenses, and he complies with all requirements. Nor has the town mentioned traffic or parking concerns. Tolley has two massive driveways that easily accommodate his customers, including many who just walk from nearby.