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UNBELIEVABLE: Matthew ball - The Untold Story

How Microsoft’s new Gaming Chief Strategy Officer Matthew Ball could save Microsoft's Xbox business

XBOX has a new chief strategy officer as part of another leadership shakeup from CEO Asha Sharma. How might Matthew Ball handle XBOX's future? We can infer a bit from his own analysis.

Windows Central

“Our job is to turn around the business": New Xbox chief strategy officer says joining was "irresistible," and his goal is "reviving storied franchises"

As part of plans for "strengthening Xbox’s console business," its new CSO Matthew Ball aims to elevate Microsoft's social "creator-centric" games.

Windows Central

Microsoft's Xbox CEO Asha Sharma hires "widely respected" gaming industry analyst for strategy — the move helps "position Xbox for the future”

In her latest wave of Xbox leadership hires, CEO Asha Sharma has brought industry analyst Matthew Ball and two others into the fold at Microsoft.

Windows Central

From analysis to the latest developments in health,
read the most diverse news in one place.

Former Elder Scrolls Online boss was told in 2001 that 'There's already enough MMOs out there, no one is ever gonna play a new one'

An extremely funny thing to say three years before World of Warcraft.

PC Gamer

Oof, Roblox has as much player engagement as Steam, PlayStation, and Fortnite combined — and now it's even nipping at Netflix's heels

A new report reveals that the free-to-play game Roblox has enough player engagement to match that of Steam's, PlayStation's, and Fortnite's combined.

Windows Central

Players spent roughly 10,250,000,000 monthly hours in Roblox in 2025, analyst says—more than Steam, PlayStation, and Fortnite combined

Roblox alone accounted for 67% of the games industry's growth outside of China in 2025.

PC Gamer

The game industry's core issues go beyond Xbox, and PlayStation's shutdown of Bluepoint proves it's far more widespread

The industry is in turmoil as it chases the bottom line, but gamers are choosing somewhere else to spend their time.

Windows Central

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Report: Mature Gaming Markets Are Losing the “War for Attention”

Gaming is struggling to find a permanent space in the public consciousness.

Operation Sports

Videogames are 'losing in the War for Attention': Analyst says many of the industry's biggest markets are spending less time on gaming

It's a crowded battlefield.

PC Gamer

Ballet star Matthew Ball on gruelling roles and getting ogled on Instagram: ‘I don’t feel precious about my body’

Tall, handsome and used to receiving fire emojis on his social media posts, the dancer has, with his partner Mayara Magri, been called ‘the Posh’n’Becks of ballet’. But there is suffering in his art: ‘I kind of enjoy negativity,’ he says

The Guardian - UK

The Royal Ballet: Perspectives review – intimate seduction, pure dance and enduring beauty

In an engaging triple bill, a new work from Cathy Marston explores the emotional charge of Britten’s Violin Concerto, while works by Justin Peck and George Balanchine showcase the simple joy of dancing to great music

The Guardian - UK

'Saints Row' Creator Says 'GTA 6' 'Deserves to Be $100' — Is it the Best Video Game Yet?

The core debate surrounding 'GTA 6' is its price. Some analysts hope it will cost between $80 and $100, aiming to raise industry pricing overall, citing historically low 'real' game prices despite massive budgets.

International Business Times UK

"Players have less time than ever" — StarCraft successor Stormgate tanks; industry is blamed. Steam reviews say otherwise.

Half of Stormgate players like the RTS — but that’s not enough. Frost Giant blames external industry issues, while users have other complaints.

Windows Central

Analyst says "I expect a $100 price point" for GTA 6, estimates Rockstar's development cost is over $1.5 billion, and predicts it will earn "$10 billion lifetime and another $500 million annually from GTA Online"

Let's hope some of that ends up being wrong

GamesRadar

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The Guardian - UK

Quadrophenia: A Mod Ballet review – a razor-sharp reboot of the Who’s rock opera

Pete Townshend’s tragic story of teenage angst returns to the stage in a visceral dance production full of the original’s swagger and bravado

The Independent UK

The Who meets ballet? A rousing revival of Pete Townshend’s Quadrophenia brings mod culture to the stage

IN FOCUS: Paul Roberts’s adaptation of The Who’s 1973 double album brings themes of identity crisis and masculinity that are just as pertinent now as they were 50 years ago, writes Lydia Spencer-Elliott

International Business Times

Tariffs Set To Level Up Game Console Prices

The US tariffs barrage and the bounding cost of producing games have prompted manufacturers like Sony and Microsoft to announce price hikes on consoles, in an industry shift experts say is set to last.

The Independent UK

The Royal Ballet’s celebration of Christopher Wheeldon showcases the choreographer’s dazzling range

4/5 Four works show the remarkable choreographic range of The Royal Ballet’s Artistic Associate, Christopher Wheeldon

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The Guardian - UK

The week in dance: Romeo and Juliet; Deepstaria – review

Matthew Ball and Yasmine Naghdi enchant as the Royal Ballet celebrates 60 years of Kenneth MacMillan’s classic. And into the void with Wayne McGregor

Evening Standard

Romeo and Juliet at the Royal Ballet review: this glorious old ballet refuses to act its age

4/5 The Royal Ballet inhabits their heritage production like a well-loved home

Player One

'Grand Theft Auto VI' Potential $100 Price Tag Causes Fans To Call Hopeful Publishers 'Delusional'

Fans are calling video game publishers who are hoping that Grand Theft Auto VI could be priced at $100 "delusional."

PC Gamer

New report says PC games are outselling console games, calling PC gaming a 'bright spot' in a troubled industry

Everything's coming up computers.

Broadcasting & Cable

Is Premium VOD a Bad Thing for the Video Business?

Also in this week’s ‘Next Text,’ we ponder Apple’s 72 Emmy noms … and its 71 total viewers. We also look at improved streaming UX, and we discover this TV show called ‘Lost‘

iMore

“It is vitally important that we not allow the gatekeepers, Apple and Google, to block progress on the Metaverse” — Epic Games CEO Tim Sweeney reveals App Store lawsuit was about more than just Fortnite

In a recent interview, Epic Games’ CEO Tim Sweeney said that one of the reasons behind its lawsuit with Apple and Google is to prepare for the future of the metaverse.

The Guardian - UK

Metamorphoses/Minotaur; La Strada review – Alina Cojocaru dances with her entire heart and soul

The seemingly invincible ex-Royal Ballet star is transfixing in a new work by Kim Brandstrup, and elevates a tricky Fellini adaptation by Natália Horečná, the dancer’s first full-length ballet commission as a producer

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