SHOCKING: Mike peng - What They Never Told You

IDEO spent 35 years selling customer-centricity. Now CEO Mike Peng thinks it ‘isn’t enough anymore’

After decades championing human-centered design, IDEO is reinventing itself as a teacher of innovation rather than a seller of design.

Fortune · May 16

AI can lead to ‘somewhat mediocre’ results for designers, warns CEO of design consultancy IDEO

AI can be a powerful tool for designers, but human creativity is still key, Mike Peng said at Fortune Brainstorm Design in Macau on Dec. 2.

Fortune · Dec 9, 2025

IDEO, home of ‘design thinking,’ picks former partner Mike Peng to help clients embrace AI without losing their humanity

Peng will need to show that IDEO can help clients cope with upheaval. “I feel like the world needs IDEO more than ever right now,” he said.

Fortune · Apr 30, 2025