From a growing skills gap to a stubborn productivity crisis, business leaders are under increasing pressure to improve efficiency while also fostering employee engagement. Everyone agrees that technology can help, and many businesses are now harnessing AI to enhance processes like customer service and repetitive workflows. But many industry leaders are overlooking another key driver of business growth: creativity.
Investing in creativity traditionally might have seemed like a nice-to-have, but organizations that encourage curiosity and inspire teams to question the status quo outpace their competitors. Canva’s recent survey, conducted with Harvard Business Review, showed that 96% of business leaders agree that creative ideas are essential to an organization's performance and long-term success.
