
The Elemis pro-collagen marine cream is about as iconic as a moisturiser can be, and everyone from Kate Hudson to Britain’s own Molly-Mae Hague count themselves as fans.
For those unfamiliar, the Elemis cream harnesses the power of salt water algae (padina pavonica) to deeply hydrate and, together with chlorella (fresh water algae), stimulate collagen production. The only drawback? It will set you back a hefty £65 (Boots.com).