AI has become arguably the most ubiquitous – and contentious – topic in the world of art and design over the last couple of years. As the tech becomes ever more mainstream, thanks to tools like ChatGPT and Adobe Firefly, its impact is being felt on more and more professions – particularly those in the creator economy.
Leading global influencer agency Billion Dollar Boy has published a new report featuring insights from real-world generative AI creator campaigns with Versace and Xiaomi, insights from industry experts and a survey of over 6000 consumers. Titled AI as a Creative Muse: How Generative AI is Influencing the Creator Economy, the report offers a comprehensive look at the industry's opinion of generative AI in the creator economy.
