Netflix has begun its crackdown on UK and US subscribers who are sharing their password with people who live outside of their household, in a bid to stop account sharing. The streaming giant said a Netflix account was “for use by one household” and those wanting to share accounts “with someone who doesn’t live with you” must pay an extra £4.99 for the extra member in the UK, or eight dollars a month in the US.
It comes after the company, which has lost subscribers amid stiffer competition and rising inflation, began clamping down on account sharing last year in Chile, Costa Rica and Peru, before rolling out the extra member subscription in Canada, New Zealand, Portugal and Spain in February.
Netflix said it has begun sending emails to customers in the UK about sharing between households.
