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TV Tech
George Winslow

YOU WONT BELIEVE: Nfl opener draws 48 9m average audience - What They Never Told You

NFL AdImpact Kansas City Chiefs Baltimore Ravens NBC
Kansas City Chiefs playing Baltimore Ravens.

The ability of NFL football to attract large audiences in an era of declining viewing for linear TV was on full display in the NFL seasons opener, with an average 48.9 million viewers tuning in to watch Kansas City Chiefs score a narrow 27-20 victory over the Baltimore Ravens, according to AdImpact. 

The rematch of last season’s AFC Championship Game reached a peak audience of 55.6 million viewers at 10:09 PM ET near the end of the first half.

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