In case you hadn't noticed, there's a new Instagram logo in town, and a lot of people don't think much of it. The camera icon isn't going anyway, but the wordmark that appears at the top of the app's UI has been updated to something that's been described (by myself, but I'm sure someone agrees) as being both more bland and less legible.
The new Instagram logo feels colder, more digital and less connected; the opposite of what the platform wants. It's also amusing to see people now calling the app 'Instagzam', which sounds like it could be an energy drink.
