If you spend any amount of time on the internet in general and Instagram in particular, you’ve probably noticed that there is a certain “look” to content creators. By itself it might not stand out, but put a handful of influencers together and it will look like they are all each other’s stunt doubles.
An influencer video where all the women present dressed nearly identically spawned an online debate about how individuality has started to disappear. We reached out to some of the folks discussing this topic via private message and will update the article when they get back to us.