Primary's Gender-Neutral Clothing To Be Available In buybuy BABY Stores
Primary has entered an exclusive partnership with specialty baby products retailer buybuy BABY, a subsidiary of Bed Bath & Beyond Inc (NASDAQ:BBBY). Under the agreement, Primary will launch its gender-neutral clothing assortment for newborns and toddlers, as part of buybuy BABY's 'welcome to parenthood' Buzzworthy Brands initiative. The collection for newborns to 24 months is…
Benzinga ·