Children exposed to ‘spicy’ adult fiction by BookTok influencers Reading is cool again, but publishers and parents fear that new TikTok trend promoting erotic titles goes too far The Guardian - UK · Feb 17, 2024
Sexily ever after: how romance bookstores took over America Five years ago, there was just one. Now bookshops exclusively stocking romance novels are everywhere – aiming to ‘undo generations of shame’ The Guardian - US · Feb 14, 2024
Mills & Boon launch ‘spicy’ Afterglow series to woo TikTok book lovers Romance publisher to launch two ‘trend-led books’ a month, with ‘generous dose of spice in every story’ The Guardian - UK · Dec 19, 2023
Meet The 23-Year-Old Who Turned Penguin Random House’s TikTok Into The Best Thing On BookTok We mean, if you've caught the attention of Troye Sivan... Pedestrian.tv · Dec 19, 2023
2023 in books: Protests, bannings and the rise of AI helped shape the story of publishing The publishing world made plenty of news in 2023, but not only because of the books themselves The Independent UK · Dec 8, 2023
Britney Spears driving U.K. book-buying renaissance Spears' memoir sold more than 1 million copies in her first week, and it appears to be helping U.K. retailers' own bottom line. Fortune · Nov 10, 2023
How BookTok trends are influencing what you read – whether you use TikTok or not If you’ve been in a bookshop recently, you may have seen references to BookTok – whether it’s stickers on books or whole tables dedicated to “BookTok favourites”. The Conversation · Sep 21, 2023
‘It’s like comfort eating’: why readers are hungry for Colleen Hoover Colleen Hoover’s novels took the top six places on last year’s New York Times bestseller list, while in the UK she rivals Richard Osman as the biggest author in recent times. How has she done it? The Guardian - UK · Aug 19, 2023
Red, White & Royal Blue review – Think Meghan and Harry: The Movie… but gay Tale of an English prince and the US president’s son is wry and witty at first, but then becomes unstuck as it enters into soap opera mode The Independent UK · Aug 11, 2023
Movie Review: The movie version of a beach read arrives in Amazon's ‘Red, White & Royal Blue’ “Red, White & Royal Blue," a new rom-com arriving on Prime Video on Friday, is based on a popular novel by Casey McQuiston that quickly became a New York Times bestseller upon its debut in 2019 about the son of the American president and a British prince who start a… The Independent UK · Aug 10, 2023
Red, White & Royal Blue review – Think Meghan and Harry: The Movie… but gay Tale of an English prince and the US president’s son is wry and witty at first, but then becomes unstuck as it enters into soap opera mode The Independent UK · Aug 10, 2023
Report finds YouTube more popular than TikTok for young book buyers Despite recent stories about the popularity of BookTok, Neilsen’s survey found more of those aged between 14-25 searched YouTube for new reads The Guardian - UK · Aug 7, 2023
‘I can’t stress how much BookTok sells’: teen literary influencers swaying publishers TikTok recommendations are driving sales and launching authors’ careers as the social media app continues to reshape the industry The Guardian - UK · Aug 6, 2023
TikTok Is Becoming a Publisher. Will It Ruin the Book Industry? BookTok is beloved as a guerrilla democratizing force, but the platform’s pivot risks killing the thing that makes it great The Walrus · Jul 28, 2023
Marie Claire · Jun 27, 2023 The 25 Best BookTok Books You Should Pick Up Immediately BookTok is obsessed, and so are we.
The Guardian - UK · Jun 4, 2023 The Guardian view on Bloomsbury’s success: publishing wizardry Editorial: The Harry Potter publisher ascribes its record profits to a hunger for affordable diversion. That’s the magic of books
The Independent UK · May 22, 2023 Caffe Nero announces launch of major new book awards The Nero Book Awards will highlight outstanding books from across multiple genres by writers across the UK and Ireland.
Pedestrian.tv · May 19, 2023 How #BookTok As A Community Single-Handedly Destroyed The Stereotype Of Romance Being Cringe But what's changed, and why now?
USA Today Sports Media Group · May 15, 2023 How the Seattle Kraken amazingly became BookTok’s favorite NHL team The relationship we didn't know we needed this postseason.
Salon · May 9, 2023 The mystery of the Taylor Swift memoir As pre-orders roll in for a book with no author, is this a Swift memoir? Or an exploitative move by an industry?
Evening Standard · Apr 25, 2023 Children reading more due to ‘BookTok’ TikTok trends, report suggests ‘BookTok’ books like Alice Osman’s series Heartstopper are popular with secondary school children.
The Independent UK · Apr 25, 2023 ‘Romance novels have been denigrated because they talk about female pleasure’: Emily Henry on Happy Place, BookTok and sex scenes Emily Henry’s knowing romcoms have sold four million copies and turned her into a BookTok favourite. She talks to Amanda Whiting about her new novel ‘Happy Place’, her obsessive online fandom and why romance novels are ‘innately progressive’
The Guardian - UK · Apr 24, 2023 Children read almost 25% more books last year, UK and Ireland study finds What Kids Are Reading report found communities on sites such as TikTok helped stimulate interest in reading
The Guardian - UK · Apr 16, 2023 The Guardian view on the London book fair: let it be full and fun Editorial: As publishing looks to cash in on the BookTok revolution, it would do well to remember an earlier innovator, Peter Usborne
The Guardian - US · Apr 15, 2023 ‘Amazon doesn’t care about books’: how Barnes & Noble bounced back Barnes & Noble is the US’s largest remaining book chain but, under James Daunt, each of the 600 stores is meant to run like an independent bookstore