UNCOVERED: Deyan dimitrov - Caught on Camera

How to know when an acquisition fits - by Deyan Dimitrov, CEO of LaundryHeap

Laundryheap founder Deyan Dimitrov takes us inside his M&A playbook, breaking down his strategy after acquiring seven global competitors and sharing how to protect customer loyalty during a takeover.

Evening Standard · 8h ago

6 surprising things you can clean in a dishwasher – the ultimate cheat sheet for lazy cleaners

Who knew our dishwashers could be so handy?

Ideal Home · Mar 2

The 4 laundry items you should never dry on a washing line — or risk damaging your wardrobe for good

Think before you peg

Ideal Home · Jun 2, 2025

Five things you didn't know you can clean in the washing machine

From shower curtains to yoga mats

The Independent UK · Jan 9, 2025

Expert tips on how to clean your home with a lemon

Lemons can be used in various ways to clean your home

The Independent UK · Sep 10, 2024

Are you washing your bedding enough? Probably not

How often do you wash your pillow?

The Independent UK · Sep 3, 2024

How to dry clothes indoors without a dryer: 13 expert tips and tricks

No tumble dryer? No problem. We break down how to dry clothes indoors more effectively

Woman & Home · Aug 27, 2024

Experts warn not to hang washing to dry on your bannisters or doors – it can create a ' serious issue'

If you’re guilty of using these spots as extra hanging space, it may be wise to have a rethink...

Ideal Home · May 28, 2024

How to keep your bath towels dry and fresh between uses – prevent musty odours with these expert tips

No more reaching for damp towels after a shower

Ideal Home · Apr 11, 2024

A laundry expert explains how to clean bras properly at home

From padded styles to bralettes, learn how to clean bras properly with these simple expert tips and tricks

Woman & Home · Mar 3, 2024