SHOCKING: Fujinon - You Need To See This

Fujifilm reveals its widest-ever zoom for its GFX camera system

The Fujinon GF19-35mmT3.5 PZ OIS WR becomes the second power zoom lens designed for the Fujifilm Eterna 55 medium-format cinema camera

Digital Camera World · Jul 9

This compact camera split opinions as the "worst" and "most nostalgic fun" model – now it wins a major design award

The Fujifilm X Half launched in 2025 – and became one of the most talked-about compact cameras on the market. Now, it's been recognized with a prestigious iF Design Award

Digital Camera World · Mar 22

These award-winning instant cameras are fun – and from as little as US$117, they make image sharing an experience again

The little Fujifilm Instax cameras just won a major industry design award, from special edition to budget-friendly instant shooters

Digital Camera World · Mar 20

Got a Fujifilm for Christmas? I've been shooting Fuji for 10 years and these are the lenses you should buy

I've been shooting Fujifilm for a decade. If you've just got one for Christmas you might be wondering which lenses are worth your time. Allow me to help!

Tom’s Guide · Dec 30, 2025

Fuji GS645S Professional – how 6x4.5cm made medium format photography accessible to all

Inspiring the new digital Fujifilm GFX100RF is a long line of Fujifilm fixed-lens rollfilm cameras dating from the late 1970s

Digital Camera World · Dec 6, 2025

I tested the Fujifilm X-T30 III — here's why it's now my favorite entry-level camera

The Fujifilm X-T30 III is a modest upgrade over its predecessor, but still brings welcome improvements to core performance.

Tom’s Guide · Nov 17, 2025

Fujifilm Fujinon Techno-Stabi TS-L 2040 binoculars review

Does a bigger magnification than the simultaneously released TS-L 1640 make the 20x TS-L 2040 the new top dog among image-stabilized binoculars, or are they all bark and no bite?

Digital Camera World · Oct 19, 2025

Fujifilm Fujinon Techno-Stabi TS-L 1640 binoculars review

Do these compact, portable, and practical image-stabilized binoculars, twinning a generous 16x magnification with a sizeable 40mm lens, find Fujifilm scaling a new peak?

Digital Camera World · Oct 19, 2025

This pro exclusively shoots with Fujifilm to create this timeless black-and-white street photography

Discover how photographer Andy Parker built his career, and the gear he relies on to capture cities and street life in monochrome

Digital Camera World · Sep 19, 2025

This stunning photo of Belgrade was captured with a compact camera setup – the Fujifilm X-T30 and 23mm lens

Captured with the Fujifilm X-T30 and 23mm f/2, this striking winter photo reveals a peaceful, rarely seen side of Belgrade's historic architecture

Digital Camera World · Sep 17, 2025