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MYSTERIOUS: Heineken | Mind Blowing Facts

Is this the luckiest F1 fan on the planet?

Brandon Burgess fulfilled a childhood dream last year by attending every single Grand Prix – and this season he’s doing it all again as the first recipient of the Heineken F1 Season Ticket. Next year, it could be you…

Motorsport

Win the dream ticket to attend every F1 race next season

Brandon Burgess has been travelling the world this year with the Heineken F1 Season Ticket – and you could be in his shoes as the winner of this money-can’t-buy prize in 2027.

Autosport

England World Cup victory against Mexico gives pubs a sales boost

IN FULL

The Independent UK

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England recovers from World Cup hangover as pubs celebrate late-night sales boost

Heineken UK saw a 4,782% year-on-year increase in total sales

The Independent UK

Pubs answer late-night call as England fans toast World Cup white knuckle ride

Supporters had plenty of hydration breaks, or perhaps something stronger, as England and Mexico put them through the wringer in a 3-2 thriller.

Evening Standard

Big brewers ‘misleading drinkers’ over craft beer credentials, says Camra

Campaign group calls on watchdog to investigate sector amid claims of anti-competitive practices elbowing out independents

The Guardian - UK

From coffee to booze: Rafael Oliveira, the new boss of Heineken

Heineken has appointed Rafael Oliveira as its new CEO, marking the first external hire for the top role. Oliveira, previously CEO of JDE Peet's, brings extensive international leadership experience from companies like Goldman Sachs and Kraft Heinz. His appointment follows a lengthy search and comes as he faces the challenge…

The Economic Times

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'Torres was a fantastic player, but I never feared playing against him' Exclusive: Nemanja Vidic talks about his iconic battles with the Liverpool great

Manchester United legend Nemanja Vidic was talking to FourFourTwo courtesy of Heineken's Fans Have More Friends campaign

FourFourTwo

Nemanja Vidic reveals his best friends in football - including Manchester United hero

Manchester United legend Nemanja Vidic was talking to FourFourTwo courtesy of Heineken's Fans Have More Friends campaign

FourFourTwo

Heineken’s ‘Oslo’ Women's Champions League takeover in London

Heineken are hosting an exciting watch party with in London for the UEFA Women's Champions League final, pouring profits into women's football communities

FourFourTwo

8 Popular Beers Getting Dragged Online for Changing Their Taste

Beer fans do not stay quiet when something tastes different. Across bars, backyard grills, and comment threads, drinkers keep pointing out that some once-loved beers no longer hit the same way. Whether it’s a shift in recipes, ingredients, or brewing methods, the conversation has turned loud and opinionated.

Clever Dude

Rising UK food prices to reach ‘grim milestone’ by November, new research warns

Five climate-impacted foods – butter, milk, beef, chocolate and coffee – have been responsible for much of the continued pressure on food inflation

The Independent UK

Heineken to invest £44.5m in hundreds of pubs creating 850 jobs

The major investment plan comes despite a challenging backdrop for the pub sector.

Evening Standard

Heineken to boost British pubs with £44 million investment before World Cup

Star Pubs operation runs 2,350 sites across the UK, and a substantial investment at these venues has now been announced

The Independent UK

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Euronews

Heineken to cut up to 6,000 jobs as beer demand weakens

The world’s second-largest brewer is accelerating cost savings as demand softens in key markets and its chief executive prepares to step down.

The Guardian - UK

Heineken to cut 6,000 jobs as people drink less beer

Dutch brewer lowers forecasts for 2026 profit growth as cost of living and consumer health concerns reduce sales

Evening Standard

Beer giant Heineken to axe up to 6,000 jobs

The company, which also makes Amstel and Birra Moretti, revealed the plans in the face of weaker demand for beer.

The Independent UK

Beer giant with breweries in UK to cut 6,000 jobs as demand drops

The brewing company, which also makes Amstel and Birra Moretti, revealed plans to slash it’s global workforce

Get all your
news in one place.

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Evening Standard

Tube stations get temporary Guinness makeover as TfL continues to drink in the profits

Covent Garden and Tottenham Court Road stations rebranded for a week to promote new Guinness brewery

Creative Bloq

Heineken takes on Heinz in ultra-satisfying parody ad

Finally, a good use for a brand war.

The Conversation

Why Heineken’s zero-alcohol London Underground campaign fell flat

Brewing giant Heineken’s advertising campaign promoting its zero-alcohol beer on the London Underground forced its way into the public conversation. By temporarily altering signs and renaming stops to things like Oxf0.0rd Circus and Waterl0.0, the 0.0 brand placed itself inside one of the UK’s most recognisable public institutions.

The Independent UK

He’s back! Dos Equis revives its ‘The Most Interesting Man in the World’ campaign

Some 83 percent of people who saw Dos Equis’ original Most Interesting Man in the World ad campaign wanted it to return

Autosport

Heineken exclusive beer partner of Autosport Awards 2026

Heineken joins the celebrations at Autosport Awards 2026

The Independent UK

New London Underground marketing criticised over accessibility concerns

Disability campaigners said that the altered signage could lead to confusion

The Independent UK

Heineken boss to leave company as beer sales slump

The group saw some brighter performances in the UK, amid strong demand for its Cruzcampo lager and Irish stout brand Murphy’s

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