HISTORICAL FACTS: Iwsr - Caught on Camera

Gen Z is off the wagon: People in their 20s are now drinking as much as older generations

Gen Z is drinking more cocktails than any other generation

The Independent UK · Jul 28

Scotch at a discount post UK FTA is only half the story for India's whisky market

India's import duties on Scotch whisky and gin have been halved by a new trade agreement. This change is expected to gradually lower prices for imported premium spirits over time. Indian distillers anticipate improved access to bulk Scotch for blending purposes. Domestic single malt producers remain confident in their quality…

The Economic Times · Jul 24

Return of the rave: How London's nightlife evolved to meet a new generation

Venues may have closed, but London’s nightlife scene is thriving by evolving in nimble-footed ways

Evening Standard · Jul 22

Extracting hangovers from beer: inside Budweiser owner’s ‘nolo’ brewery in south Wales

AB InBev unveils its ‘de-alcoholisation’ annex at Magor site as demand for once ‘lousy’ low- or no-alcohol beer rises

The Guardian - UK · Dec 8, 2025

Voices: The real reason Gen-Zers have stopped being ‘sober curious’

THE WINE DOWN: They were touted as the generation who had ditched drinking but, Rosamund Hall says, today’s young adults may be more like their older forebears than we thought

The Independent UK · Jul 13, 2025

After popularizing ‘sober curious’ culture, Gen Z is boosting its booze intake in line with other generations

Gen Z is more likely than any other generation to agree that they are “actively choosing to drink more.”

Fortune · Jul 5, 2025

Glut Hits Bourbon Producers As Americans Suffer 'Post-Covid Hangover'

Consumption is dropping and there is a concern that a tariff war could create a larger glut in the U.S.

International Business Times · Jan 13, 2025

Global Wine Output To Hit Lowest Level Since 1961

Global wine production is set to fall again this year to its lowest level since 1961 due to climate change, the International Organisation of Vine and Wine (OIV) said Friday.

International Business Times · Nov 29, 2024

German Family Winery Taps Into Zero-alcohol Trend

Alcohol-free drinks are becoming ever more popular, especially with health-conscious younger people -- a trend cheered by a small German winery based in a Rhine Valley castle.

International Business Times · Nov 27, 2024

Higher stout consumption driven by female drinkers and low alcohol options

New flavours and desire for more choice help stout consumption in UK increase by 23% between 2021 and 2022

The Guardian - UK · Apr 4, 2024