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DARK SECRETS: 12 | Rare Historical Photos

Jaguar Looks To Woo Younger, Richer Drivers With $160,000 Type 00

Jaguar's ambition to seduce younger, richer drivers was on full display in Paris with a presentation of its newest prototype, the Type 00, which promises all-electric luxury... at a steep price.

International Business Times

Rebrand vs refresh: Why brands should hold fire on launching a whole new identity

Creative Bloq

The New Jaguar Looks Like Cruella's Car On Video

Jaguar is hitting the reset button. Rather than continuing to chase BMW, it wants to go after Bentley. The brand’s reinvention starts with this outrageously shaped car. It was initially previewed by the Type 00 concept last December before the outlandish EV appeared earlier this month during Paris Fashion Week.…

Motor1

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Ingenious Audi billboards soar above the chaos in EV branding

Tesla and Jaguar could learn a thing.

Creative Bloq

Obituary: Former F1 team boss Colin Crabbe, the man who gave Ronnie Peterson his chance

As the head of his small Formula 1 team, Colin Crabbe, who has died aged 82, was the man who gave Ronnie Peterson his big break. It was just before Crabbe’s 27th birthday when his Antique Automobiles team made its F1 debut in 1969, in the non-championship Madrid Grand Prix at…

Autosport

The Jaguar rebrand has finally won me over after the Type 00 stole the show at Paris Fashion Week

(Even if it does look like a 3D render).

Creative Bloq

The Jaguar Type 00 Doesn't Even Look Real On the Road

Jaguar turned heads when it debuted the Type 00 Concept last December in Miami. Jaguar's official photos showed the large, blocky concept in stylized renderings. To the untrained eye, you'd think the cars weren't even real, but computerized models. Turns out, it looks just the same in real life.

Motor1

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Jaguar Is Fine Losing Its Current Customers

Reinventing a brand is tricky business. You risk alienating your current clientele in the hope of attracting new buyers. Jaguar is fine with targeting a different audience, even if that means saying goodbye to most of its existing customers. Managing director Rawdon Glover estimates that only 15 percent of current…

Motor1

How Red Bull arrived in F1 as a "breath of fresh air" 20 years ago

The year is 2004 and David Coulthard is in his final season with McLaren. DC knows that his future will not be with the Woking-based team and that a certain Juan Pablo Montoya is set to take his place. He has to look for other options and attracts interest from…

Autosport

From party team to world champion: How Red Bull joined F1 20 years ago

The year is 2004 and David Coulthard is in his final season with McLaren. DC – as the Scot is known – knows that his future will not be with the Woking-based team and that a certain Juan Pablo Montoya is set to take his place. He has to look…

Motorsport

Volvo's shocking AI advert looks like a bad student project it couldn't afford to finish

And you thought the Jaguar rebrand was bad.

Creative Bloq

Major ransomware attack sees Tata Technologies hit - 1.4TB dataset with over 730,000 files allegedly stolen

Tech firm serving major multinational companies allegedly hacked - Honda, Jaguar, and Ford data all held at ransom in alleged cyberattack

TechRadar

Car giant to launch a charitable foundation

Jaguar Land Rover said it will donate millions of pounds to the initiative, aimed at children and young people.

The Independent UK

“Even with the simplified controls layout, this Jag is one of the coolest cats around”: Fender Player II Jaguar review

Fender's cult-classic offset is remodelled again and could well be one of the most fun offsets we've played in recent memory

MusicRadar

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Fortune

Wealthy millennials are spending thousands on Jaguar Land Rover monthly subscriptions

Jaguar Land Rover's investment vehicle has created two startups that are attracting young, wealthy drivers.

Motorsport

Why Ford settled on Red Bull F1 deal – ‘We even looked at buying our own team’

The story of Ford's return to Formula 1, from Red Bull's point of view, is well known by now.

Autosport

The story behind the Red Bull and Ford deal in Formula 1

The story of Ford's return to Formula 1, from Red Bull's point of view, is well known by now.

Guitar World

“It may not please those after a pure vintage-spec Jag, but if you’re looking for unique tones paired with modern build and playability, it’s an amazing guitar”: Fender Player II Jaguar review

Getting to grips with what could be the highlight of Fender’s Player II Series

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InsideEVs

Type 00 Prototype Sighting Shows Jaguar Wasn’t Kidding About That Design

Jaguar is one of those automotive brands whose heritage precedes it. But it hasn’t been doing so great in the last 20 years. Now, it’s rebranding itself and moving upmarket into Bentley territory, with a new product designed to shock and impress upscale buyers.

Motor1

Miami Concours 2025: Magnificent Supercar Art Event Enjoyed By Thousands

In the heart of the Miami Design District, where creativity fuels luxury, one annual event stands out as the pinnacle of automotive elegance—the Miami Concours. This exclusive gathering, which celebrated its eighth edition in 2025 led by Design District visionary Craig Robins, transformed the district’s streets into a gallery of…

Motor1

New Jaguar EV Spied Looking Gigantic

Jaguar is going through an electric revolution by dropping all gas cars to become an EV brand. It's also moving upmarket by improving quality, raising prices, and making fewer cars. It all starts with this–a stately grand tourer previewed by the Type 00 concept we saw in December. A prototype…

Autosport

How Rowland stamped his authority on Jeddah as rivals faltered

As Britons locked out the podium for the first time in Formula E history last weekend, Oliver Rowland headed the charge and proved himself to be the all-electric championship’s in-form driver.

Motorsport

Kvyat, Pourchaire lead Formula E rookie line-up for Jeddah E-Prix

Formula E’s Rookie Free Practice session at the Jeddah E-Prix will feature the likes of former Formula 1 driver Daniil Kvyat and 2023 Formula 2 champion Theo Pourchaire.

InsideEVs

The Original Mazda Miata Works Great As An EV

Ever since the EV conversion game got going, I’ve been waiting for this one to happen. It’s a car loved the world over, nearing the end of its fourth decade, and remains a benchmark: It’s time for the NA Miata to ditch the gas and go electric. At this point…

The National (Scotland)

Elderly woman in 'serious' condition in hospital following crash

AN ELDERLY woman is in a “serious” condition in hospital following a crash in Aberdeen as police launch an investigation into the incident ...

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