EXPLAINED: Massimo frascella | Rare Historical Photos

The Audi Concept C introduced a new design language for the automaker with one key signature feature: a narrow vertical grille. It’s a new styling element that will soon be featured on every Audi model.   

Screens have taken over car interiors for several reasons. Cost-cutting is the most obvious one, since it’s cheaper for automakers to remove physical controls and funnel access to most functions through the infotainment system. However, there’s more to it than that. China, the world’s largest car market, overwhelmingly prefers smartphone-like…

The Concept C is a prelude to an on-the-road electric Audi tourer, due 2027

Audi is defined by the times it blazed its own path. The Quattro of the 1980s transformed the brand from a small, near-luxury marque to a technological innovator; the original, all-aluminum A8 showed that it could compete with BMW and Mercedes-Benz on equal footing; the TT showed the world it…