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FORGOTTEN HISTORY: Matilda djerf - The Untold Story

10 Fashion Influencers and Instagram Style Leaders Who Set Trends Before They Go Viral

These fashion influencers and Instagram style leaders are known for spotting trends first. Explore the creators driving today's biggest style shifts.

Fashion Times

Now-Deleted YouTube Vids From Djerf Avenue HQ Resurface On TikTok Amid Allegations

In the now-deleted videos, Matilda Djerf interviewed employees and asked them about what it's like working at Djerf Avenue.

Pedestrian.tv

Matilda Djerf Breaks Silence On Bombshell Exposé With Lengthy Statement Apologising To Employees

Djerf said she has already “made some important changes to improve the work culture”.

Pedestrian.tv

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Influencer Matilda Djerf speaks out after being accused of ‘psychological terror’ at clothing company

‘I failed to be the leader and colleague I wish to be,’ Djerf wrote in a statement shared on Instagram

The Independent UK

Swedish influencer Matilda Djerf accused of workplace bullying as staff member ‘forced to scrub toilet’

Influencer is said to have forced one staff member to scrub her personal toilet

The Independent UK

Djerf Avenue Staff Accuse Influencer Matilda Djerf Of ‘Psychological Terror’ In Toxic Workplace

Gen Z It Girl and founder of Djerf Avenue, Matilda Djerf, has been called out by former employees who have come forward with serious allegations.

Pedestrian.tv

5 easy glamorous hairstyles for the party season

Celebrity hairstylists detail the easiest and most glamorous styles to sport this season.

The Independent UK

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Trust me these are the 6 most beautiful make-up looks for the festive period

Full drama to pared back

Marie Claire

Hailey Bieber Taps Into the Frosty Lip Trend With a Shimmery New Peppermint Glaze Lip Treatment

Her limited-edition launch marks Rhode's first collaboration with influencer Matilda Djerf.

Marie Claire

Hailey Bieber’s New Rhode Barrier Butter Is So Decadent, You’ll Want to Smear It Everywhere

Introducing the brand's yummiest product yet: Barrier Butter.

Marie Claire

Linen blonde is already being dubbed 2024's biggest hair trend—here's 10 examples I'm taking to the salon

And it's wonderfully low maintenance

Marie Claire

Lace dresses are back for fall but with a 2023 twist—here's how to wear the chic look with edge

Lace is having a renaissance this fall season and we're here for it...

My Imperfect Life

Beware the ‘beige-fluencers’, cheerleaders for a life of no surprises

Light a candle, wear matching pyjamas, go to bed early. Why has tedium become an aspiration for so many young people, asks culture writer Sarah Manavis

The Guardian - UK

TikTok's 'Tomato Girl' aesthetic is the ultimate vacation vibe we want to embody this summer

The 'Tomato Girl' aesthetic is *the* must-have summer lifestyle, but what does this trend really entail?

My Imperfect Life

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My Imperfect Life

These are the spring fashion looks that are still everywhere this transition season

From denim maxi skirts to 'romantic' florals—here's what 2023's spring fashion has in store for us...

Pedestrian.tv

Mermade’s New Haircare Line Is Made For Y’all Who Wanna Keep Yr Matilda Djerf Blow Wave All Night

Haircare made for hot tools.

Marie Claire

50 Layered Haircuts and Hairstyles for Every Face Shape

Booking my salon appointment as we speak.

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