UNBELIEVABLE: Msrp - The Untold Story

What Does MSRP Actually Mean?

It’s the manufacturer’s suggested price—not necessarily what you’ll actually pay at the dealership.

Motor1 · Oct 2

Nvidia sells RTX 50-series GPUs at MSRP during QuakeCon 2026 — graphics cards sold at launch prices more than a year after release are now considered an attraction

The Nvidia booth at QuakeCon 2026 is offering Founders Edition GeForce RTX 5090, 5080, and 5070 GPUs at MSRP. Supplies are limited, though, so you should head out ASAP if you want to snag one right now.

Tom’s Hardware · Aug 7

Man Finally Finds Mercedes G-Wagon Dealer Who Doesn't Do Mark Ups. Then He Realizes There's A Catch: '$60,000 Mark Up!'

"We don't want to charge over..."

Motor1 · Jul 11

RTX 5060 retail listings spotted at Best Buy but I hope they're a placeholder as only one is at MSRP

It's a weird start for the budget card.

PC Gamer · May 13, 2025

'Multiple crises' in Nvidia's supply chain may see 'prices increase across the board' for its GPU partners, making your chances of ever getting an MSRP card pretty damned low

Nvidia's chips are already hard to get at MSRP in the US.

PC Gamer · May 13, 2025

MSI RTX 5060 Ti 16G Gaming Trio OC review

The best of the lot but its price tag might be insurmountable.

PC Gamer · Apr 17, 2025

I'm flabbergasted you can get an RTX 5060 Ti 16 GB for MSRP in the UK over two hours after launch

Rule Britannia?

PC Gamer · Apr 16, 2025

Nvidia RTX 5060 Ti launch day: Where to buy the new mainstream GeForce RTX 50-series graphics card, including all those at MSRP

US shoppers might want to wait (or weep), but at least UK shoppers can rejoice a little.

PC Gamer · Apr 16, 2025

GPUs and tariffs — Why I recommend buying a new graphics card now before the prices climb even higher

The GPU market is already a mess, and the currently inflated prices aren't going to get any better as more tariffs fall into place. Here's what you need to know.

Windows Central · Apr 11, 2025

Gigabyte GeForce RTX 5070 Ti Eagle OC Ice SFF review

With a huge price premium over MSRP models, I'm struggling to see why you'd spend so much on this RTX 5070 Ti Eagle OC Ice.

PC Gamer · Mar 27, 2025