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Paris Olympics opening ceremony draws record 28.6 million viewers in United States

The opening ceremony of the Paris Olympics drew 28.6 million viewers in the United States on Friday night, according to preliminary data released by Comcast's NBCUniversal. This is the highest viewership for a Summer Games kickoff since the London Olympics in 2012, and a significant leap from the Tokyo Olympics…

The Times of India · Jul 28, 2024

Parent company of TNT sues NBA for not accepting its matching offer

Warner Bros. Discovery has sued the NBA after the league did not accept the company’s matching offer for one of the packages in its upcoming 11-year media rights deal.

The Independent UK · Jul 26, 2024

WNBA Returns to NBCU with 11 Year Deal

The agreement is part of the larger $2.5B rights deal with the NBA that includes 100 regular season NBA games and 50+ WNBA games

TV Tech · Jul 25, 2024

NBA Signs 11-year Media Deals Worth Reported $76 Bn

The NBA announced 11-year global media rights deals with The Walt Disney Company, NBCUniversal and Amazon on Wednesday worth a reported $76 billion and running from the 2025-26 through 2035-36 season.

International Business Times · Jul 24, 2024

NBA Says Warner ‘Didn’t Match the Terms’ of Amazon’s Proposal, Enters Long-Term TV Deal With Online Retail Giant

The league says it has officially signed 11-year TV contracts with Disney, NBCUniversal and Amazon

Multichannel News · Jul 24, 2024

S&P: Olympic Organizers, Media Partners Look for Revenue Growth with Paris Games

Since 2004, revenue from global broadcasting rights to the Summer Olympics has increased 108%, with NBCU paying $1.48B for the 2024 games

TV Tech · Jul 24, 2024

NBC Sports Taps Comcast Technology Solutions for Olympics Coverage

CTS will provide multiscreen video management and delivery technologies for NBC Sports’ production of the Olympic and Paralympic Games

TV Tech · Jul 24, 2024

NBCU to Offer First-Ever Commercial-Free Hour During Live Coverage of the Olympics Opening Ceremony

The commercial-free hour, which begins at 1:30 p.m. ET on July 26, is sponsored by Coke, Delta, Eli Lilly, Toyota, Visa, and Xfinity

TV Tech · Jul 24, 2024

Comcast Technology Solutions Handling Video Management for NBCU’s Olympic Coverage

AI system will provide metadata tags for video on demand assets

Multichannel News · Jul 24, 2024

The complete guide to watching the 2024 Olympics on Peacock

Multiview, live actions, Kevin Hart and everything you need to know about Peacock's Olympics coverage

Tom’s Guide · Jul 24, 2024