INSANE: Taco john - The Real Truth

Taco Tuesday: Celebrations, Origins, and the Curious Story behind the Legal Battle

Every week, cities across the United States embrace the Taco Tuesday tradition, showcasing the growing love for Latin American food.

Latin Times · Jan 23, 2024

Taco Bell sued for false advertising over portion sizes

The plaintiff recounted his experiences in a Taco Bell in New York

The Independent UK · Aug 3, 2023

Taco Bell sued for false advertising over Crunchwraps and Mexican pizzas

The plaintiff recounted his experiences in a Taco Bell in New York

The Independent UK · Jul 31, 2023

Liberty and tacos for all: Taco Bell prevails as Taco John's abandons trademark to 'Taco Tuesday'

Taco Bell has rung up a win in its quest to make “Taco Tuesday” free of trademark restrictions

The Independent UK · Jul 18, 2023

"Taco Tuesday" trademark battle ends

"It's just not worth the amount of money it would take to defend it"

Salon · Jul 18, 2023

Who owns "Taco Tuesday"? The law decides

But the current owner of the "Taco Tuesday" trademark says that the chain is actually a "big, bad bully"

Salon · May 24, 2023

Gustavo Arellano: Copyrighting 'Taco Tuesday' is downright Trumpian

It was Tuesday. I was hungry. So I went out to enjoy a dinner that millions of Americans have gobbled up on that day for decades.

Los Angeles Times · May 19, 2023

Who owns Taco Tuesdays? Taco Bell battles to ‘liberate’ trademarked phrase

Taco John’s has claimed the widely used words since 1989 and sent cease-and-desist letters to other outlets

The Guardian - US · May 18, 2023

Taco John's trademarked 'Taco Tuesday' in 1989. Now Taco Bell is fighting it

Taco John's has held the trademark for the phrase for over 30 years. But Taco Bell argues to the U.S. Patent and Trademark Office that it has become too common a phrase to belong to a single entity.

WEKU · May 17, 2023

'Taco Tuesday' trademark tiff flares anew between fast food competitors

A tiff over Taco Tuesday is heating up, with Taco Bell asking U.S. regulators to force a Wyoming-based fast-food chain to abandon its longstanding claim to “Taco Tuesday” as a trademark

The Independent UK · May 16, 2023