FORGOTTEN HISTORY: 2 - The Untold Story

smallcase Technologies introduces CASE Platforms as new corporate identity

smallcase Technologies has adopted CASE Platforms as its new corporate identity, bringing its investment businesses under one umbrella while retaining smallcase as a separate brand. The group includes Windmill Capital, Tickertape, creditcase and Zerodha CASE Mutual Fund, serving over 20 million investors.

The Economic Times · Aug 20

Why Zerodha’s Nithin Kamath wants fintech founders to rethink trading in the age of AI

Zerodha founder Nithin Kamath has urged fintech founders to rethink the future of trading and investing as AI, evolving market structures, regulations and emerging technologies reshape financial markets. He said brokers could eventually become little more than a “pipe” between customers and exchanges, while Rainmatter is again doubling down on…

The Economic Times · Aug 20

Why Zerodha's Nithin Kamath is asking founders to stop leading with AI

Zerodha founder Nithin Kamath has warned startup founders that simply highlighting AI in investor pitch decks is no longer a differentiator. He said AI has become “table stakes” and opening a pitch with it could make investors lose interest.

The Economic Times · Aug 15

Nithin Kamath warns closing auction session may hit Zerodha’s revenue from August 3

Zerodha CEO Nithin Kamath said the new Closing Auction Session for F&O stocks could reduce brokerage revenue by 1–5% while making market timings more complex. The auction aims to improve price discovery, reduce index distortions and lower passive fund tracking errors.

The Economic Times · Jul 28

'Allow outsiders in, let them invest': Zerodha's Nikhil Kamath recommends this book on Apple in China, rates it 9/10

Nikhil Kamath recommended Patrick McGee's "Apple in China" book, rating it highly for its insights. The book details Apple's manufacturing shift to China and its global impact. It explores how this strategy strengthened China's technological capabilities and supply chains. Readers found the book relevant for understanding India's manufacturing ambitions. Kamath…

The Economic Times · Jul 10

Nithin Kamath's remarks spark public spat between Zerodha and Groww over direct mutual funds

Zerodha's Nithin Kamath and Groww are debating direct mutual fund offerings publicly. Kamath reiterated Zerodha's commitment to free direct mutual fund plans. Groww clarified that its optional subscription service does not replace direct mutual funds. Direct mutual funds remain free for do-it-yourself investors on Groww. This debate highlights shifts in…

The Economic Times · Jul 10

SBI MF IPO: Can Zerodha, Groww and other digital-first funds threaten India’s largest AMC in $1 trillion race?

As SBI Funds Management heads for its Rs 11,693-crore IPO, the rise of digital-first platforms like Zerodha and Groww is reshaping India's mutual fund industry. While digital challengers are winning younger investors, the country's largest AMC believes its scale, trust and distribution network remain powerful competitive advantages.

The Economic Times · Jul 10

Groww responds to Nithin Kamath tweet: Direct mutual funds remain free for DIY investors

Groww assures investors direct mutual funds remain free for do-it-yourself users. The platform stated its commitment to zero-commission offerings for these investors. This clarification follows recent discussions regarding mutual fund offerings in the market.

The Economic Times · Jul 9

Zerodha will keep direct mutual fund plans for free, says Nithin Kamath

Zerodha founder Nithin Kamath reaffirmed the company’s commitment to offering direct mutual funds free of charge. He said Coin has helped investors save commissions, while many rival platforms have exited or reconsidered the low-cost direct mutual fund business model.

The Economic Times · Jul 9

Can Zerodha's 'nice place to work' culture become its real moat? Here's what Nithin Kamath says

Nithin Kamath said Zerodha’s culture stems from deliberate choices, including staying small, avoiding revenue targets and prioritising employee well-being over growth. He stressed patient hiring, learning from mistakes and resisting incentives that encourage excessive customer trading or employee burnout.

The Economic Times · Jul 6