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THE TRUTH ABOUT: 2 - The Untold Story

Anheuser-Busch's CEO asks for beer brands to be labeled 'American' not 'domestic'

Brendan Whitworth, U.S. CEO of Anheuser-Busch, wants to make the marketing change in order to reflect the pride of the brand.

Fortune

This year's hottest Super Bowl ticket? Advertising space, Fox says

Get ready for an onslaught of ads full of celebrities, cute animals and snack brands during breaks in the action at Super Bowl 59 on Feb. 9, when the Philadelphia Eagles face the Kansas City Chiefs

The Independent UK

Budweiser Super Bowl Commercials Through the Years: Best, Funniest and Evolution

The Budweiser Clydesdales are one of the brand's most recognizable symbols.

Sports Illustrated

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read the most diverse news in one place.

Internet Mocks Jaguar's "Fearless" Rebrand: 'This Is So Unhinged'

Jaguar, the luxury car maker, jumped the shark in its rebranding efforts, leaving the denizens on the internet utterly confused by its new advertisement.

International Business Times

Conservative activist pushing to boycott Harley-Davidson for ‘going woke’

Activist Robby Starbuck released a nine-minute video on X attacking Harley for promoting “woke” initiatives and holding LGBTQ+ events at its offices.

Fortune

Bud Light slips in nationwide beer rank

The brand trails behind Michelob Ultra and Modelo Especial

Salon

Rightwinger Leonard Leo helped fuel Bud Light boycott, tax filings show

Exclusive: Documents reveal group linked to Leo gave money to another group that played central role in boycott

The Guardian - US

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Czech Brewer Budvar Sees Profit Surge Amid Export Growth

Budejovicky Budvar NP's 2023 success: 46.3% net profit growth, expanded exports, and ongoing Budweiser trademark dispute.

Top News

‘There won’t be any beer come March’: US Anheuser-Busch workers threaten strike

Represented by Teamsters, 5,000 workers at 12 breweries prepare to strike after voting 99% in favor

The Guardian - US

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Fortune

Bud Light and Target were hit with culture war backlash in 2023, but there are ways around it in pivotal 2024

Going into a divisive election year, the stakes have never been higher when it comes to Corporate America embracing political messaging.

The Independent UK

Kid Rock says he’s done boycotting Bud Light

‘I think they got the message,’ Kid Rock says

The Independent UK

Cardinals, Anheuser-Busch agree to marketing extension, including stadium naming rights

The St. Louis Cardinals have been playing in Busch Stadium for seven decades, and that won’t change anytime soon

USA Today Sports Media Group

Dana White: UFC deal with Bud Light ‘about core values for me,’ not money

Dana White doesn't care what people think about the UFC partnering with Bud Light, which is still reeling from the Dylan Mulvaney controversy in April.

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The Independent UK

Bud Light to return as the UFC's official beer next year as it recovers from a conservative backlash

Bud Light is set to return as the official beer of the UFC in the U.S. next year as the brand tries to recover from a conservative backlash to a promotion with a transgender influencer

Salon

"Dumb Donald": How beers became partisan

As our country becomes more overtly partisan, so do the beer labels

WEKU

Anheuser-Busch says it will no longer amputate the tails of Budweiser's Clydesdales

The beermaker says it will end the practice known as tail docking after it came under pressure by animal rights group PETA.

The Guardian - US

‘Panic and rash decision-making’: ex-Bud Light staff on one of the biggest boycotts in US history

A partnership with the influencer Dylan Mulvaney prompted a backlash that tanked sales. Insiders condemn the company’s response

Salon

Donald Trump's mugshot hits beer labels

"Outrage capitalism" has thrown the beer industry into flux and the hypocritical are trying to cash in

Fortune

Why the 'altruistic company' is the Holy Grail when it comes to impact

What does true social impact look like?

The Independent UK

Dylan Mulvaney cracks joke about Bud Light controversy in award acceptance speech: ‘I’m going to have a beer’

Mulvaney faced anti-trans backlash in April after partnering with the Anheuser-Busch beer company

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