BIZARRE: Innovid | Mind Blowing Facts

Nielsen, Innovid To Collaborate on Simplifying Cross-Media Advertising

Nielsen One measurement to be incorporated into Innovid's ad-serving platform

Broadcasting & Cable · Aug 6, 2024

Innovid Launches Harmony Direct in Effort To Tame CTV Supply Chain

PMG, Roku among first to use new product

Broadcasting & Cable · Apr 9, 2024

Innovid: CTV Accounted for More than Half of Video Ad Impressions in 2023

The report also found that interactive CTV Campaigns drove up to 10.3x higher engagement for advertisers

TV Tech · Mar 20, 2024

Disney is Letting Advertisers Buy Disney Plus, Hulu Together (CES 2024)

‘Disney Magic Words’ for marketers are on the way

Broadcasting & Cable · Jan 11, 2024

Looking Ahead at Ad Tech as New Year for CTV, Data and Programmatic Begins

Executives predict dollars will shift as linear and digital continue to blur

Broadcasting & Cable · Jan 2, 2024

The 2024 Outlook for Streaming, CTV and Advertising

More than a dozen executives from Roku, Innovid, EDO and others in the streaming and ad business lay out their vision of the key trends that will shape the business in 2024

TV Tech · Dec 25, 2023

Innovid Names Dani Cushion Chief Marketing Officer

Former Cardlytics CMO joins Innovid to drive the ad platform’s global marketing efforts

TV Tech · Dec 19, 2023

Innovid Names Dani Cushion as Chief Marketing Officer

Former ExecOnline CMO will lead global marketing and communications

Broadcasting & Cable · Dec 18, 2023

Attention Metrics Are a Distraction — and They’re Broken for CTV, Too (B+C Guest Blog)

Focus on engagement, interaction when judging a campaign’s effectiveness

Broadcasting & Cable · Nov 27, 2023

Innovid Names Alex Rowe Senior VP, Enterprise Sales

Exec had been with Stackline

Broadcasting & Cable · Nov 2, 2023