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EXPLAINED: 15 - The Real Truth

Republican talk of Jaguar’s ‘wokeness’ is overblown, but it has a long road ahead

The rebrand forces Jaguar’s audience ‘to break every habit they had’ concerning the once-cool carmaker, experts say

The Guardian - US

A few weeks in and I’m loving the Jaguar Type 00 much more than I ever imagined

The beauty of the Jaguar Type 00 Design Vision isn’t in the shape or the colour, it’s in the detail, says EV editor Steve Fowler

The Independent UK

Why Jaguar is taking such a big risk with its rebrand and pink concept car

Jaguar’s new concept car, the Type 00, has attracted plenty of attention. There have been heated debates about the size of its bonnet and wheels, and the lack of rear window.

The Conversation

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A designer has 'fixed' the controversial new Jaguar logo

The viral video has already got more views than Jaguar's.

Creative Bloq

Wehrlein’s Formula E Sao Paulo crash was “a sickening feeling”, says Cassidy

Nick Cassidy has described his Sao Paulo E-Prix accident with Pascal Wehrlein, which sent the reigning Formula E champion airborne and upside down into the barrier, as “a sickening feeling”.

Autosport

Sao Paulo E-Prix: Evans wins from last, Wehrlein suffers airborne accident

Mitch Evans stormed from last to first to claim victory in the Sao Paulo E-Prix which featured two red flags, one caused by a frightening airborne crash for reigning Formula E champion Pascal Wehrlein.

Autosport

Sao Paulo E-Prix: Evans wins from last, Wehrlein suffers scary airborne crash

Mitch Evans claimed victory from last on the grid in the Sao Paulo E-Prix which featured two red flags, one caused by a frightening airborne crash for reigning Formula E champion Pascal Wehrlein.

Motorsport

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Sao Paulo E-Prix: Reigning champion Wehrlein pips Rowland to pole, Jaguar struggle

Reigning Formula E champion Pascal Wehrlein began his title defence in perfect fashion with pole for the Sao Paulo E-Prix season-opener, besting Oliver Rowland by just one-tenth.

Autosport

Sao Paulo E-Prix: Reigning champion Wehrlein pips Rowland to pole, Jaguar struggles

Reigning Formula E champion Pascal Wehrlein began his title defence in perfect fashion with pole for the Sao Paulo E-Prix season-opener, besting Oliver Rowland by just one-tenth.

Motorsport

Sao Paulo E-Prix: Dennis sets the practice pace for season-opener

Jake Dennis finished fastest in the second practice session ahead of Formula E’s season-opener in Sao Paulo this weekend.

Autosport

Renault’s EV renaissance is looking backwards to take affordability forwards

By drawing on popular models of the past, has Renault found the secret recipe for electric cars that the masses want to buy?

Fortune

Is Everyone Mad At Jaguar For No Good Reason?

I've been covering the auto industry for about a dozen years now, and I can't remember the launch of a new car or brand that drew as much controversy as Jaguar just did. Maybe the Tesla Cybertruck when it first appeared in 2019, but that was polarizing in a different…

InsideEVs

Critics zero in on controversial new Jaguar coupe

After rumours British icon Jaguar had temporarily shut down its production line ahead of a major change of direction, some details have been revealed.

AAP

It Took Lamborghini 230 Hours to Paint This One-Off Urus SE

Jaguar wasn't the only automaker hanging out in Miami this week for Art Basel. Lamborghini pulled the covers off this striped Urus at a private event, but couldn't resist sending out a press release to talk about the paint job. Yes, that's actual paint, not a wrap. And it didn't…

Motor1

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Autosport

Five things to watch out for in the new Formula E season

The Christmas decorations might be going up and the wider motorsport world is preparing for its winter hiatus, but Formula E is set to start its new season in Sao Paolo this weekend.

The Independent UK

Back to the EV Future: We drive electric DeLorean DMC-12

We drive a DeLorean that has had its uninspiring V6 engine swapped for a potent electric motor

If you're upset about the new Jaguar design, you're already missing the point

Everyone is mad at the Jaguar rebrand – but we should be celebrating this bold leap.

International Business Times UK

Designer 'Fixes' Jaguar's New Logo in Viral TikTok with 2.2M Views—Outperforming Jaguar's Own Post

Many of the comments on the TikTok video showed interest in this take, with one user saying it is "1000 times better".

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InsideEVs

Would You Turn Your Classic Mazda Miata Into An EV With This Kit?

Electrogenic is a company specializing in “drop-in” EV conversion for classic cars and it just announced a kit for the first-generation Mazda Miata built between 1989 and 1997. The U.K.-based firm (one of many) also offers kits for the Jaguar E-Type, Land Rover Defender, Rolls-Royce Phantom, DeLorean, classic Mini and…

InsideEVs

2026 Jaguar Electric Fastback: Everything We Know

Jaguar clearly pushed some wrong buttons with the ad campaign announcing its rebranding—it became an instant meme subjected to harsh ridicule on social media. The concept it unveiled was met with far more nuanced views, and those who have seen it in person say it’s quite special to behold.

Creative Bloq

Why Jaguar's risky rebrand should be applauded

Where other brands have played it safe, Jaguar went bold – for better or worse.

The Guardian - UK

Wednesday briefing: What Jaguar’s radical rebrand reveals about the shift to electric cars

In today’s newsletter: The iconic British carmaker has been accused of going ‘woke’ after releasing an electric model in pink, upsetting petrol heads and traditionalists everywhere

International Business Times

Jaguar Unveils Pink Car: 'No Desire To Be Loved By Everyone'

Gerry McGovern, chief creative officer at Jaguar, was on hand in Miami to debut the luxury carmaker's two new Type 00 models: London Blue and Miami Pink.

Evening Standard

This eye-popping pink Jaguar is pure sci-fi: it's also baiting us and we've fallen for it

The advert, it seems universally agreed, isn’t very good. “Vapid”, according to the BBC’s Today programme. “I thought it was the Clangers,” Ian Hislop exclaimed on Have I Got News For You. Nigel Farage expects and indeed hopes that Jaguar will go bust as result of departing so egregiously from…

TechRadar

Jaguar's striking Type 00 concept is a bold statement of intent, but it needs more to restore its patchy EV reputation

Jaguar reveals the Type 00 concept that previews its future foray into luxury electric vehicles.

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