Fashion Is Losing the Middle Ground In–between brands are disappearing. And with them, an entire perspective on style. Marie Claire · Oct 17, 2024
Fashion's Cult-Collected Alaïa Ballet Flat Isn't Going Anywhere Yet Two years later, Alaïa's $1,290 ballerine-style shoe is still taking all our money. Marie Claire · Sep 6, 2024
Brad Pitt and girlfriend are in their summer pastels – how to get the look The actor and Ines de Ramon donned soft-hues The Independent UK · Jul 8, 2024
Leopard print summer — where to buy the best animal inspired bags, coats and shoes this season Given that the weather has temporarily (we hope) pressed pause on flimsy sundresses and their ilk, why not take a sartorial swing at in-between season styling opportunities. Leopard print, which has fashion search engine Lyst has seen a 60 per cent increase since the start of the year, is emerging… Evening Standard · Jun 13, 2024
Demand for Crystal Jeans and the No Pants Trend Skyrocket Thanks to Taylor Swift and Sydney Sweeney There's no stopping iconic designer Miuccia Prada as Miu Miu and Prada secure the first and second spot in The Lyst Index which rounds up the hottest fashion brands right now. Fashion Times · Apr 24, 2024
What is it about The Row that makes it so covetable? Our Fashion Editor charts the rise and rise of the stylishly stealthy brand Marie Claire · Apr 24, 2024
Prada takes top spot in Lyst's fashion brand rankings for Q4 2023 Discover the latest ranking of popular fashion brands by Lyst for Q4 2023. Find out which brands have surged in popularity and which ones have fallen in th... Top News · Feb 1, 2024
Fashion Power 100 revealed: the hottest industry style players ranked From designer heavyweights to industry titans and trending ingenues, the Standard has ranked the style world’s most significant figures of 2023 from one to 100 Evening Standard · Dec 4, 2023
Everyone wants the Loewe Anagram tank top but we've just found an equally chic alternative for $300 cheaper These Loewe tank top dupes will help you achieve that 'Quiet Luxury' vibe for less... My Imperfect Life · Aug 24, 2023
Longchamp’s Sloane Ranger Le Pliage bag is having a comeback (yes, really) The Princess of Wales wore one to graduate from St Andrews and Alexa Chung loved them in 2011. Now TikTok and quirky collabs have seen a relic of the noughties become the ninth hottest product on sale today Evening Standard · Jul 24, 2023
Dua Lipa just confirmed this 'preppy' footwear staple is well and truly trending again So chic. Marie Claire · Jul 24, 2023
According to new statistics, this is the most coveted fashion brand in the world right now Surprised? Marie Claire · Jul 19, 2023
Heatwave chic! These are the It-sunglasses of the summer Put your slender Ray Bans to one side — bigger is better this summer. From East London cult classics by Maustein to super-sized Balenciaga, Joe Bromley on the shades to know Evening Standard · Apr 20, 2023
Trending fashion brands for Q3 Fashion brands should be considered as elevating things we live with. As with all living fortes, they upgrade, they must grow, modify and evolve with time and technology. Whether it’s any other living being or materialistic items, the day they stop prospering, they simply remain stagnant, and will eventually die.… The Times of India · Mar 16, 2023
Evening Standard · Aug 11, 2022 Big baggy Noughties trousers own Copenhagen Fashion Week Noughties-style baggy trousers dominated the catwalks and street style around Copenhagen this week
Evening Standard · Jul 13, 2022 Fashion platform Lyst promotes McFerran to CEO Founder Morton will move to executive chairman role and focus on strategy
The Guardian - UK · Jul 8, 2022 Upside-down bikinis: the trend made popular by Love Island and the Kardashians Searches for the style rose 203% within the last month, says shopping app Lyst
Evening Standard · Jun 27, 2022 Belly chains are back... but can you stomach it? The Noughties trend for body jewellery is making a surprise comeback. Time to get your Rihanna on, says Chloe Street
The Guardian - UK · May 30, 2022 Shine on! Why we’ve fallen back in love with lip gloss Gleaming 90s-style lips are everywhere, just like shiny fabrics. Is it simply because we’re in the mood for a party?
The Guardian - UK · Apr 30, 2022 Platform for success: how TikTok has made one shoe brand the hottest on the planet Naked Wolfe’s six-inch ‘Spice’ platform boots have topped Lyst’s ‘heat’ index and been a hit with Tik Tok users and celebrities alike
The Independent UK · Apr 27, 2022 Balenciaga, Miu Miu and Diesel top list of hottest fashion brands The quarterly Lyst Index highlights the influence of TikTok trends and fashion’s Y2K obsession
The Independent UK · Jan 26, 2022 Gorpcore: How technical outerwear became the hottest trend of the moment Olivia Petter takes a closer look at the unlikely fashion trend that has been slowly building over the past year