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SHOCKING: 11 - What They Never Told You

IAB Tech Lab Launches Its Advanced TV Initiative

The effort aims to create more standardization and interoperability across digital video, live streaming, and linear TV environments

TV Tech · Dec 7, 2023

NBCUniversal Telemundo Appoints Luis Fernández As Chairman

He succeeds Beau Ferrari, who will become a senior advisor focusing on strategic growth

TV Tech · Dec 6, 2023

Mark Lazarus on Managing NBCUniversal’s Broadcast, Cable and Streaming Networks

Speaking at Paley Center, NBCU exec dishes on sports rights, Taylor Swift’s effect on NFL ratings, the Paris Olympics

Broadcasting & Cable · Dec 5, 2023

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Comcast Cashes Disney’s $8.61 Billion Check for Hulu

The down payment will help offset the $2.8 billion Comcast president Mike Cavanagh said will be lost on streaming this year

Broadcasting & Cable · Dec 4, 2023

Instacart Adds Peacock as First-Ever Streaming Partner

Subscribers to the Instacart+ grocery delivery platform will have access to Peacock premium at no additional cost

TV Tech · Nov 29, 2023

Peacock Available Free to Instacart Plus Customers

Offer promoted during ‘Christmas at Rockefeller Center’ special

Broadcasting & Cable · Nov 29, 2023

Ubisoft has 'paused' advertising on Twitter

Numerous major advertisers have suspended advertising on the platform following a report that found their ads appearing next to pro-Nazi content.

PC Gamer · Nov 21, 2023

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CEO in Name Only: How to tell if you're a CE-NO instead of a CEO, and what to do about it

Corporate leaders like Linda Yaccarino and Bob Chapek show the perils of undermined leadership.

Fortune · Nov 21, 2023

Elon Musk's X sues media watchdog over antisemitism report

Several companies have stopped working with X over concerns their adverts are appearing next to antisemitic content

Evening Standard · Nov 21, 2023

Musk's X sues Media Matters over its report on ads next to hate groups' posts

Elon Musk's social media company X, formerly called Twitter, filed a lawsuit against the liberal advocacy group Media Matters for America on Monday.

WEKU · Nov 21, 2023

Musk's X sues liberal advocacy group Media Matters over its report on ads next to hate groups' posts

Elon Musk's social media company formerly known as Twitter has filed a lawsuit against liberal advocacy group Media Matters for America

The Independent UK · Nov 21, 2023

Musk says labeling him antisemitic is ‘bogus’ after tweets led to fresh advertiser exodus from X

Musk has previously described himself as "pro free speech but against antisemitism of any kind."

Fortune · Nov 20, 2023

X bleeds advertisers post controversy

Disney, Paramount, NBCUniversal, Comcast and Lionsgate are reportedly pulling ads from Musk's platform

Salon · Nov 18, 2023

The Shrek 5 Release Date May Have Been Leaked By An Intern & We’d Like To Hire Them As A TY

The intern is now welcome in my swamp (the PTV office).

Pedestrian.tv · Nov 9, 2023

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Multichannel News · Nov 8, 2023

Roku’s Alison Levin Joins NBCUniversal as President of Advertising

Karen Kovacs promoted to president of client partnerships

Multichannel News · Nov 6, 2023

NBCU, Walmart Let Peacock Viewers Buy ‘Below Deck’ Items

During pause ads, fans can look through a carousel of products using their remote control

WhatToWatch · Nov 4, 2023

The 10 best Real Housewives stars of all time, ranked

Who are the best Real Housewives stars of all time? Here are the best breakout stars from the Bravo reality franchise.

Multichannel News · Nov 3, 2023

BravoCon Sponsors Find Novel Ways To Engage Fans

Sandwich shops, piercing trucks, bathroom stalls blend brand messages with Bravo spirit

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Fortune · Nov 2, 2023

Disney buys Comcast's stake in streaming service Hulu—but the $8.6 billion price tag is just the beginning and could end up being much more

The final bill for the 33% stake in Hulu, Disney's only profitable streaming service, depends on a thorough appraisal of its growth since the May 2019 deal was signed.

Multichannel News · Nov 1, 2023

Disney Set To Buy Comcast’s Hulu Stake for ‘Floor Price’ of $8.61 Billion

Price may rise as value of streaming service is assessed

The Independent UK · Nov 1, 2023

Five Nights at Freddy’s director might have just struck the most lucrative film deal of 2023

The gamble may just have paid off

Broadcasting & Cable · Nov 1, 2023

NBCUniversal Makes Deal To Bring ‘The Underdog’ to U.S.

Reality format was created by STV Studio’s Primal Media and co-owned by GroupM Motion Entertainment

The Guardian - AU · Oct 24, 2023

Shoppable TV ads to be tested on Australian viewers for first time

Paramount announces it will trial technology giving 10 Play viewers option to buy merch and products or clothing featured in shows

Fortune · Oct 17, 2023

NBC's successor to Yaccarino reveals the power of NFL commercials: 'There’s no bigger brand in the world than Taylor Swift, and she still needed help to actually sell tickets'

Average daily ticket sales for Swift’s movie rose 50% after commercials during NFL broadcasts.

Zenger · Oct 17, 2023

‌BOXXER Is Coming To NBC!

BOXXER and NBC Sports strike exclusive media rights deal to bring top boxing events and stars to US audiences

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