Three of Five CTV/OTT Advertisers Plan Ad Spending Increases The average increases will be by 21% according to a survey from Advertiser Perceptions and Premion TV Tech · Jul 26, 2024
61% of CTV Advertisers Plan To Increase Spending: Survey Study from Premion, Advertiser Perceptions finds average increase of 21% Broadcasting & Cable · Jul 25, 2024
Madhive Names Premion Founder Jim Wilson President Exec oversaw Tegna’s investment in Madhive Broadcasting & Cable · May 14, 2024
Tegna Names Tom Cox Chief Growth Officer Tegna has also promoted Daniel Spinosa to president of Premion TV Tech · Feb 28, 2024
Tegna Names Tom Cox Chief Growth Officer Daniel Spinosa named president of Premion unit Broadcasting & Cable · Feb 27, 2024
Tegna’s Premion Acquires Octillion Media The acquisition of the DSP will expand Premion’s CTV ad capabilities TV Tech · Feb 1, 2024
Tegna’s Premion Buys Octillion Media To Expand CTV Advertising Capabilities Demand-side platform’s CEO, other employees to join Premion Broadcasting & Cable · Feb 1, 2024
Premion Campaign For Florida Auto Dealer Wins Advanced Advertising Innovation Award for Best Use of Data Sales rose 112% in one month Broadcasting & Cable · Aug 30, 2023
Survey: Two in Three Advertisers Plan Increased CTV/OTT Spend The average increase is 23% according to a new Premion survey TV Tech · Jun 28, 2023
Advertisers Shifting Ad Dollars to CTV, Premion Survey Finds 62% are moving funds from digital, social and linear TV Broadcasting & Cable · Jun 28, 2023
Premion CTV Inventory Study Finds Higher Co-Viewing, Attention Advertisers get larger audiences Broadcasting & Cable · Apr 6, 2023