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THE TRUTH ABOUT: 2 | History Defined

The Official Model Names for Norton’s New Family of Motorcycles Are Live and Juicy

Norton has officially announced the model names of its new flagship motorcycles after being acquired by TVS, but you need to decide what they mean.

RideApart · Oct 23, 2025

Norton’s Next Big Adventure Bike Is Coming, and I Might’ve Seen It Early

TVS is reportedly developing a 600–700cc twin for Norton to rival the likes of the Honda Transalp and Yamaha Ténéré 700.

RideApart · Oct 23, 2025

TVS Just Completed the Apache Family With the New RTX 300 Adventure Bike

The Indian manufacturer expands its iconic Apache range with a new ADV bike built on an all-new 300cc engine.

RideApart · Oct 20, 2025

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The Next Great Adventure Bike Might Come From India, and BMW's In On It

We already know that a BMW F 450 GS is coming soon. But TVS seems to be working on its own version of the small-displacement ADV machine.

RideApart · Oct 15, 2025

The Engineering Company Tasked With Rebuilding Damon's EV Motorcycle Was Just Bought

Italy's Engines Engineering was just purchased by TVS, the same folks who bought Norton. But Engines Engineering is currently tasked with building Damon's electric race bike.

RideApart · Oct 14, 2025

Norton Motorcycles Just Got a Massive £250M Investment From India’s TVS

Norton’s parent company, TVS Motor, has announced a massive £250-million investment for manufacturing expansion and EV development.

RideApart · Oct 14, 2025

Norton Is Updating Its UK Facility, Preparing For All New Motorcycles

Norton’s owner, India’s TVS Motor Company, has injected $245 million to update its Solihull manufacturing facility.

RideApart · Oct 1, 2025

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Norton Hits Reset, Stops Production Of Current Motorcycles To Make Way For New Ones

Norton’s UK facility is tooled and ready to produce the brand’s next-generation models, which will be unveiled at EICMA 2025.

RideApart · Sep 8, 2025

Could This Super Cheap Indian Electric Scooter Click in the US?

TVS has just unveiled the Orbiter, its newest entry-level electric scooter with a sticker price of $1,100.

RideApart · Sep 3, 2025

India Is Dead Serious About the Revival Of Norton Motorcycles

India is taking Norton seriously. How serious? Prime Minister Modi flew to the UK to preview Norton’s lineup with his British counterpart.

RideApart · Aug 1, 2025

Norton’s Big Bad V4 Superbike Has Been Spotted Testing

Norton’s upcoming V4 sportbike has been spotted testing, ridden by none other than TVS boss Sudarshan Venu himself.

RideApart · Jul 23, 2025

Norton Just Dropped a Teaser For a New Motorcycle On Social Media. What Could It Be?

Norton just dropped a teaser on Instagram hinting at what could be the first bike born out of its TVS partnership. What could it be? Well, your guess is as good as mine.

RideApart · Jul 20, 2025

Norton’s “Electra” Trademark In India Might Spark a Small Bike Renaissance

TVS just trademarked the “Electra” name in India, hinting at a new 450cc model as part of Norton’s small-bike comeback.

RideApart · Jun 23, 2025

Norton’s Making Small-Displacement Motorcycles Thanks To This Indian Manufacturer

Iconic British motorcycle marque Norton is back, and it’s rolling out a series of 450cc motorcycles thanks to Indian manufacturer TVS.

RideApart · Jun 13, 2025

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RideApart · May 13, 2025

Norton Motorcycles is Rising From the Ashes, Will Enter India This Year

For a brand that’s been around since 1898, Norton Motorcycles has lived one hell of a life. From dominating the Isle of Man TT in the mid-20th century to going bankrupt more times than we can count, Norton is one of the most storied—and troubled—names in motorcycling. But if recent…

RideApart · Apr 22, 2025

This Indian Sportbike Could Preview What’s To Come, Japan Put on Notice

TVS Motor Company has just pulled the wraps off the 2025 Apache RR 310, and while this fully-faired single-cylinder sportbike remains a staple of the Indian market, its latest updates have the kind of polish you’d expect from a much more premium machine.

RideApart · Apr 16, 2025

The Philippines Buys So Many Motorcycles, It's Ridiculous

When we think of motorcycles in the US, the image that often comes to mind is one of freedom, rebellion, and weekend rides along scenic highways. But head over to Southeast Asia, and you’ll see a completely different picture—one where motorcycles aren’t just for fun, they’re the backbone of daily…

RideApart · Apr 7, 2025

Is The BMW G 310 R Getting Discontinued Completely?

I've ridden a few BMWs in my time, and for the most part, they're nicely built bikes with a lot to offer. Heck, even the C 400 GT scooter I rode a few years ago had some of the bitiest front brakes I've ever felt on a scooter. They were…

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RideApart · Apr 4, 2025

This Company Sells As Many Motorcycles In a Month As Are Sold in the US In a Year

Selling nearly half a million motorcycles in a single month is something that sounds almost impossible. But for TVS Motor Company, it’s just another day at the office. In March 2025, they moved 414,687 units, marking a 17 percent increase compared to the same month last year.

RideApart · Apr 4, 2025

Will We Soon See Sub-500cc Norton Motorcycles Rolling Out to Customers?

As much as I might be loathe to admit it, motorcycling is very much a niche activity in my part of the world. Those of us who love it tend to be extremely passionate about it, but we're few and far between.

RideApart · Jan 30, 2025

The Humble Rickshaw is Going Electric Thanks to Hyundai

As an American, the rickshaw is a foreign, yet attractive, concept to me. Our city streets, thanks to years of trash urban planning and parking lot requirements, are built for cars, trucks, and SUVs. All of which have been increasing in size in recent decades and making these urban areas…

RideApart · Jan 24, 2025

Could This New Supermoto Motorcycle Concept Come With a BMW Badge Real Soon?

Big bikes might be all the rage thanks to their tech and power, but I believe that some of the biggest fun can be had on small machines. Case in point: dual-sports and supermotos. These lightweight, agile, and flickable bikes bring a raw and unadulterated riding experience that’s hard to…

Android Central · Jan 9, 2025

Android Auto appears to be expanding its horizons beyond just cars

Android Auto is about to hit the road in more types of vehicles.

RideApart · Jan 7, 2025

India’s Ultraviolette Is Ready For Europe—Eyeing Rest Of The World Next

Indian electric mobility startup Ultraviolette is one you’ve probably already heard of, especially if you’ve seen all the stuff we’ve written about them in the past. It’s just one of many electric motorcycle brands to emerge from India, but it seems to be one of the most promising, as it’s…

RideApart · Dec 20, 2024

Do We Really Need A 2-Liter BMW Boxer Engined Cafe Racer? Probably Not

When you think of BMW’s boxer engine, chances are the first bike that comes to your mind is the new R 1300 GS. But as it would turn out, BMW’s boxer range encompasses so much more than just adventure bikes. There are touring bikes like the RT, and even cruisers…

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