UNBELIEVABLE: 15 - Caught on Camera

“To lead Fender is the honour of a lifetime. This brand has been a part of my life since childhood”: Fender announces Edward “Bud” Cole as its new CEO

Cole will replace Andy Mooney, who is stepping down after a successful decade at the company

MusicRadar · Jan 6

Fender just released its first headphones and Bluetooth speakers, but I feel like it forgot something Marshall and Orange knew

Fender-branded consumer products are finally here, as of CES 2026, but they miss a key ingredient.

TechRadar · Jan 6

“2026 is going to be in the record books as one of the most exciting years for Fender”: Fender has announced its new CEO – what does it mean for the future of the iconic guitar brand? We met Edward ‘Bud’ Cole to find out

Fender’s new CEO pioneered the firm’s most talked-about projects. Now he’s taking his innovative Fender Japan ethos global

Guitar World · Jan 6

Looking to kickstart 2026 with a new guitar or pedal project? Here are 12 of my favourite DIY guitar kits, easy mods, and simple pedal builds to help you smash the January blues

These self-assembly guitar and pedal kits make great projects and are even suitable for guitar-building newbies

Guitar World · Dec 31, 2025

“They stole our name, which means Jon Bon Jovi and Richie Sambora were listening to our records. But the main reason people know us is Gary Moore, and that doesn’t bother me at all”: The tale of the original Irish Skid Row

Bassist Brush Shiels looks back on his lifelong friendship with Moore, why he won’t sue the American hair metal band, and how Peter Green was responsible for their first album sounding so bad

Guitar World · Dec 31, 2025

“Jimmy Page used one of our guitars. It was some of the best tremolo work I’d ever heard”: Paul Reed Smith on how he built his brand, secret PRS players – and why the internet is wrong about tonewood

Once the guitar brand for the one percent, the smash-hit success of the SE line took PRS Guitars mainstream, but for Smith, it’s still about trying to raise the bar and find new sounds

Guitar World · Dec 30, 2025

“I was drinking a lot and forgot that I bought it. The folks at Carter Vintage called me and were like, ‘You gonna come get this guitar?’” Marcus King on the vintage guitar he accidentally bought while drunk

King recently played Rory Gallagher’s famed white Fender Telecaster and Jeff Beck’s iconic Yardburst Les Paul

Guitar World · Dec 30, 2025

“I kept seeing outdated business models that didn’t make sense in today’s social media-driven world”: The unstoppable rise of signature guitar companies, as explained by Ola Englund

With more artist products available now than ever before, and an entire movement of brands run and owned by musicians, we investigate theevolution of signature guitar gear with a little help from the Solar Guitars founder

Guitar World · Dec 29, 2025

“When we lost Jeff, his wife wrote to me and said, ‘I’m going to sell the guitars. They keep reminding me of him’”: John McLaughlin remembers gifting Jeff Beck the white Strat that featured on his seminal Wired record – and helped shape his guitar legacy

The iconic Strat was reportedly stolen at a later date

Guitar World · Dec 29, 2025

“If we see something like the DigiTech Bad Monkey overdrive trending, it’s like, ‘Okay, who opened their mouth?’ And it’s usually JHS’s Josh Scott”: From the amp modeling revolution to the demand for dirt, these are the trends driving the used gear market

Joel Handley of Reverb gives us a peek into used gear’s trends, past, present and what the future might hold

Guitar World · Dec 25, 2025