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UNBELIEVABLE: 2 - Caught on Camera

“It’s like, which kid do you love more? It’s really hard to say”: Guitar Center CEO reveals his favorite guitars he owns

Gabe Dalporto is a keen collector and player, as well as the CEO of the retail giant – and he’s got quite the collection

Guitar World

"This is every last plugin we've ever made": Purafied Audio puts $473 plugin bundle up for $2.38 in response to Guitar Center pricing error

That's a 99% discount

MusicRadar

“Paul Reed Smith sent me two amazing guitars because I lost all but one of my PRSs. That’s been one of the upsides”: Larry LaLonde lost his home in the LA wildfires, but Primus' new drummer, and two new PRSs, are keeping him focused

As a player who always wanted to be weird, LaLonde is in the right band. Recent adventures include saving the guitar Alex Lifeson gave him from a wildfire, dealing with 7,000 drummer applications, and raiding a Guitar Center when Primus' gear got stuck in snow

Guitar World

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“We read all the complaints. We’re far from perfect, but we’re moving very quickly to get a lot better”: Guitar Center CEO Gabe Dalporto is on a mission to win back guitar players’ trust

These are uncertain times for brick-and-mortar guitar stores, but Dalporto is leading the fight back against unprecedented competition for guitar stores – and he thinks he’s found a winning formula

Guitar World

“I went to Guitar Center and saw this Iceman sitting there and I was like, ‘You know, that’s a guitar that not too many people use’”: How the Ibanez Iceman became System of a Down’s Daron Malakian’s go-to guitar – and why he initially didn’t play it live

The System of a Down guitarist even got his own limited-edition signature version in 2004

Guitar World

“I’m sure I’m not the only one they scammed. They’re hunting people like this”: Fake Guitar Center websites set up to scam players are on the rise – here’s what you need to look out for

A player was recently scammed out of $1,000 after falling prey to a scam website – and the retailer’s CEO has shared the red flags you need to be mindful of

Guitar World

“I compared the two and the $140 Squier Telecaster, to me, sounded better”: Why Skunk Baxter chose to buy a beginner guitar over a “bazillion” dollar vintage Telecaster

Baxter pitted the two guitars against each other during a trip to Guitar Center – and there was a clear winner

Guitar World

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Guitar Center secures three-year debt extension to ensure it can deliver on its business plan

The announcement comes amid increasing challenges for brick-and-mortar guitar stores and ongoing changes at Guitar Center to battle competition from digital retailers

Guitar World

“Like having a professional gear consultant in the palm of your hand”: Guitar Center introduces Rig Advisor, the guitar world’s first-ever AI shopping assistant

Rig Advisor leverages artificial intelligence in a bid to enhance the in-store shopping experience

Guitar World

“I said, ‘Give me a mop and some cleaning supplies.’ I scrubbed that bathroom and I made it spotless”: Guitar Center CEO Gabe Dalporto is on a mission to raise store standards – and says he’s not above scrubbing restrooms

Dalporto took a trip to assess the on-scene situation at one of his stores – and ended up getting hands-on with the cleaning

Guitar World

“We worked at Guitar Center – There’s an air about people who tell you about their glory days. They’ll play the most expensive guitar for hours, then leave without buying anything!”: The Callous Daoboys on calculated chaos, and their secret “horrid” pedal

Maddie Caffrey and Daniel Hodsdon say they’ve outgrown “knockoff Dillinger Escape Plan” comparisons as they discuss the tonal delights of their new album, I Don’t Want to See You in Heaven

Guitar World

“Nike tried to go direct and pull back from retailers. It got crushed”: Guitar Center CEO Gabe Dalporto may be facing new competition from Fender and Gibson in the retail space – but it isn’t fazing him

New Gibson and Fender stores on three continents present fresh challenges for the store, but Dalporto says “bring the competition on”

Guitar World

I’ve been watching acoustic guitar prices all year and Guitar Center's up to 35% off sale is the best I’ve seen – especially if you want an A-list model

Get your hands a top-level acoustic guitar for less with this awesome sale over at Guitar Center

Guitar World

“I talk a lot about ‘the serious musician,’ and that's our opportunity to create the next generation of serious musicians”: Guitar Center CEO Gabe Dalporto lays out one of the store's next biggest priorities for 2025 – and it isn’t selling gear

Dalporto has already discussed his desire to improve the quality of gear that Guitar Center stocks – but he's also got his eye on avenue for growth

Guitar World

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Guitar World

“Take a lunar journey”: Guitar Center continues its big-brand collaborative hot streak and takes Fender on a Moonlight Drive with a trio of limited-edition Player II models

Tonal and comfort upgrades have been included as part of the glow-up – which introduces a striking new colorway

Guitar World

“A new signature for Misha Mansoor, but not the one we’ve been waiting for”: The essential guitar gear releases you might have missed this week, from Chase Bliss and PRS to Jackson and Fender

An emotional tribute to the King of Tone overdrive, an upgraded take on one of the top versatile high-gain amp heads out there, and another exclusive Guitar Center big-brand collaboration are all on the agenda this week

MusicRadar

“To be honest, I feel like I am playing a high-end Gibson guitar”: Epiphone and Guitar Center team up for a colourful riff on a cult classic with the limited edition run Les Paul Custom Widow

The coolest new guitar on the web? The Les Paul Custom gets a super-saturated Widow makeover with Orange, Purple, Red and Indigo Burst finishes and colour-matched binding...

Guitar World

Epiphone brings one of Gibson’s most desirable one-off finishes to the masses with Guitar Center-exclusive Widow Les Paul – but it’s been given a twist

The guitar store is bringing the highly sought-after Widow design – and a recently revived finish – to players for less than $1,000

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Guitar World

“It’s become a bad habit. I bought a 1955 Tele and turned it over to carve my initials into the back. My friend screamed, ’Don’t do that!’” Kirk Hammett on his favorite Metallica solo and tone – and his most prized purchases from other guitar heroes

The Metallica great is celebrating his remarkable guitar collection in a new Gibson book. He explains how he came to own prized guitars from John Frusciante and Michael Schenker – and why he doesn’t cut cash deals anymore

MusicRadar

“With locking tuners and hard-tail bridges, these are built to play hard”: Fender stealth-launches limited edition Player II Advanced – an HH Telecaster and HSS Strat with ebony fingerboards and loaded with Seymour Duncan pickups

Available now from select retailers, these rock and metal-friendly FSR models sport a hot-rodded vibe with black hardware, locking tuners, and hard-tail bridges as standard

Guitar World

“Vintage charm and modern performance”: Gretsch and Guitar Center go green with an exclusive Streamliner that features some rather unusual f-holes

Available exclusively at Guitar Center, the $549 six-string aims for tonal versatility with the help of a rather peculiar semi-hollow design

Guitar World

“I used to visit my local GC frequently. That all stopped when they started locking everything up”: How can Guitar Center improve its stores and reclaim its former glory? Guitar World readers have their say

A recent interview with Guitar Center CEO Gabe Dalporto sparked an outpouring of comments from Guitar World readers, all of whom have offered their two cents on how the retailer can get back on its feet

Guitar World

“I said, ‘I used to have a Les Paul Custom and I sold it like an idiot.’ Eric said, ‘Oh, I have one of those at home somewhere…’” Gibson unveils the Eric Clapton 1958 Les Paul Custom – a recreation of the Disraeli Gears LP that now belongs to Albert Lee

The Murphy Lab-aged LP faithfully recreates the original model, but Clapton has added a few personal modifications to the reissue

Guitar World

“I was impressed how the DNAfx stood up against my bandmate’s Kemper”: Can a budget Harley Benton prog metal rig rival a Strandberg and Kemper? I took both to a rehearsal room to find out

As the budget gear market continues to make strides, I pitched my high-end live rig against the cheapest alternative rig to see if the 94% price difference is justified

Guitar World

“He went to Guitar Center and did the most humble thing. He bought a $200 Yamaha acoustic. He didn’t show up with a $2,000 guitar and he could have”: Bob Dylan may have played Gibson, but Timothée Chalamet started his transformation with a budget acoustic

The actor was fully equipped with high-end Gibsons for A Complete Unknown – but picked out a budget-friendly Yamaha when he first started taking guitar lessons

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