HISTORICAL FACTS: Bala org - Caught on Camera

In 2018, a California couple invested $5,000 in Bala; today, their fitness brand generates more than $30 million in annual sales

Natalie Holloway, Co-Founder and CEO of Bala, shares how she and co-founder Max developed the fitness brand from a $5,000 beginning into a business generating more than $30 million in annual sales. After identifying limitations in traditional wrist and ankle weights, the founders spent two years prototyping while working full-time…

The Economic Times · Oct 1

Dior Just Made Unaesthetic Gym Equipment Yesterday's Problem — Its New Wellness Collection Is Elegant, Decor-Like, and Very Design-y

Forget ugly weights and crumbly mats: the Haute Wellness Dior collection elevates your at-home workout to a whole other level

Livingetc · May 21

7 Standout Ideas That Make Gardens Feel More Immersive and Interesting From This Year's Chelsea Flower Show

From an abundance of outdoor kitchens to maximalist sculptures, sensory design, offline wellness spaces, and more...

Livingetc · May 20

I’m Convinced That Ankle Weights Are the Key to an Effective Workout— 6 Best Pairs To Buy, at All Price Points

Don't wait—add a bit of spice to your home sweat sessions.

Marie Claire · Jan 4, 2025

All you need to build upper-body and core strength is a pair of wrist weights and this Pilates home workout

Grab a set of Bala Bangles or wrist weights and go for it!

Fit & Well · Oct 29, 2024

Wrist weights are affordable, effective, and easy to use – 5 benefits that prove they'll transform your workout routine

A deep dive into the trending bit of kit.

Marie Claire · Aug 17, 2024

A strong core doesn't just mean a toned stomach or visible abs - 10 benefits that'll boost all areas of your life

A strong core is the body's powerhouse.

Marie Claire · May 11, 2024

Ankle weights are the hottest piece of workout kit this year – how they build strength from home

So, is it worth investing?

Marie Claire · Jan 17, 2024

Bala Introduces a New Pair of Bala Bangles Colorways Exclusively Available at Target

Part of the appeal of Bala is that it makes exercise fun courtesy of its colorful equipment, from the Bala Beam to The Power Ring.

Fashion Times · Dec 26, 2023

The bargain accessory Reese Witherspoon uses to keep fit is on sale

These make for the perfect stocking stuffer.

Woman & Home · Dec 12, 2023